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Dave McNab

Goodreads Author

Born

Canada

Website

http://www.objectivebusiness.com

Genre

Business

Member Since

June 2015

URL

https://www.goodreads.com/davemcnab

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"Revenue growth is my passion."

A senior level strategist, innovator and change agent, Dave has deep experience in customer intelligence and business intelligence strategy, with over 25 years of Financial Services management and Consulting experience in North America, South America, Middle East, Japan and UK. He has worked as a Consulting SME with IBM, Teradata and PwC (Coopers) and has run an independent practice for over 15 years.

Dave is one of the world's most experienced and widely recognized subject matter experts in the field of Customer Profitability measurement and management, having helped Banking, Brokerage, Insurance and other companies around the world define and implement their strategies and solutions for assessing and managi ...more

Combine Editions
Dave McNab’s books

Average rating: 3.25 · 4 ratings · 0 reviews · 2 distinct works

	Customer Profitability Analytics: A practical guide to methods and technologies 3.25 avg rating — 4 ratings — published 2015 — 2 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Customer Profitability Analytics: A practical guide to methods and technologies 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars

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Quotes by Dave McNab (?)

“In most companies, the best project management skills are found in the IT department, because they work on a project basis all the time.”
― Dave McNab, Customer Profitability Analytics: A practical guide to methods and technologies

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“Marketing often has a central role in all aspects of customer profitability implementation management, because understanding the economic relationship between customers and company is close to the essence of the Marketer’s role.”
― Dave McNab, Customer Profitability Analytics: A practical guide to methods and technologies