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Yves Kitatire

Goodreads Author

Genre

Nonfiction, Self Help, Psychology

Member Since

February 2026

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Yves Kitatire spent thirty years starting things that mattered to him and stopping before the end. University, health, business, music. The pattern was always the same. Intense beginning, strong momentum, and then a mysterious shutdown right before the finish line.

His father saw it before he did. Over dinner one evening, he said quietly, "Tu fais toujours tout à 90%." You always do everything to 90%. It was not a criticism. It was a quiet observation from a man who had watched his son wrestle with the same invisible wall for three decades.

Most people would have accepted that as a personality trait. Yves treated it as a question worth answering. He spent the next year buried in neuroscience, behavioral psychology, motivation research, and be ...more