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Daina Middleton

Goodreads Author

Website

http://www.dainamiddleton.com/

Twitter

dainamiddleton

Genre

Nonfiction, Business

Member Since

June 2013

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An expert in the digital marketing space and marketing professional with more than 20 years in the industry, Daina Middleton is the global CEO of Performics, one of the largest search and performance media agencies delivering performance marketing solutions and quantum business results for a list of blue chip clients by applying innovation and solving complex challenges.

Marketing in the Participation Age is a new marketing philosophy based on the Intrinsic Motivation Theory that people are motivated to seek challenges, to discover new perspectives, and in doing so, the activity itself stimulates their desire to actualize their individual human potential.

Daina believes marketing and consumerism are undergoing a transformational change and t ...more

24 posts
Daina Middleton's Blog

The Brow Factor

Until yesterday I had not really thought about the impact of subcomponents of facial expressions. As a successful businesswoman I am conscious about my appearance, as most women my age are, especially one who receives a certain amount of public attention. I have become perhaps a bit more conscientious as I have aged and put on a few more pounds than desired over the last few years.

I have spent a

Combine Editions
Daina Middleton’s books

Average rating: 3.82 · 45 ratings · 9 reviews · 2 distinct works

	Grace Meets Grit: How to Bring Out the Remarkable, Courageous Leader Within 3.75 avg rating — 28 ratings — 11 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Marketing in the Participation Age: A Guide to Motivating People to Join, Share, Take Part, Connect, and Engage 3.94 avg rating — 17 ratings — published 2012 — 12 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars