David C.  Robertson

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David C. Robertson

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David Robertson is a Professor of Practice at the Wharton School where he teaches Innovation and Product Development in Wharton's undergraduate, MBA, and executive education programs. From 2002 through 2010, Robertson was the LEGO Professor of Innovation and Technology Management at Switzerland's Institute for Management Development (IMD), which received the #1 worldwide ranking by the Financial Times for its executive education programs. At IMD he was Program Director for IMD's largest program, the Program for Executive Development, and co-Director of the Making Business Sense of IT program, a joint program between IMD and MIT Sloan.

Robertson is the author of Brick by Brick: How LEGO Reinvented its Innovation System and Conquered the Toy I
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Unboxing a Ring Video Camera

Just bought a Ring video camera.  It’s a great product, but what I’m really impressed with is their attention to detail in the unboxing and startup process.  Here’s detailed photos of each step in the process.


First, the box itself:




The box slides out of a nicely designed sleeve.  At the bottom is a pull tab.  When you pull the tab, you see a blue folder with another pull tab:



Removing th

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Published on December 03, 2018 07:19
Average rating: 3.86 · 2,508 ratings · 299 reviews · 3 distinct worksSimilar authors
Brick by Brick: How LEGO Re...

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3.85 avg rating — 2,282 ratings — published 2013 — 31 editions
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Arquitetura de TI como Estr...

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3.92 avg rating — 769 ratings — published 2006 — 8 editions
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The Power of Little Ideas: ...

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3.89 avg rating — 227 ratings8 editions
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Quotes by David C. Robertson  (?)
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“you don’t think yourself into a new way of acting, you act yourself into a new way of thinking.”
David Robertson, Brick by Brick: How LEGO Rewrote the Rules of Innovation and Conquered the Global Toy Industry

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