Alexandra Watkins

Alexandra Watkins’s Followers (20)

member photo
member photo
member photo
member photo
member photo
member photo
member photo
member photo
member photo
member photo
member photo
member photo
member photo
member photo
member photo
member photo
member photo
member photo
member photo
member photo

Alexandra Watkins


Website

Twitter


Founder of naming firm Eat My Words, Alexandra Watkins is a recognized expert on brand names with buzz. She is frequently quoted in the press and been featured in leading business publications including The Wall Street Journal, Inc., and Entrepreneur. Alexandra is a popular speaker at MBA programs and has been a guest presenter multiple times at the Stanford Graduate School of Business, San Francisco State, USF School of Management and their alumni association. She has also entertained audiences at the Proctor & Gamble alumni association, Uncollege, In-House Agency Forum, SF City Club, and many co-working spaces.

Alexandra first got hooked on naming when Gap hired her to create cheeky names for their first line of body care products. Soon a
...more

Average rating: 4.13 · 987 ratings · 124 reviews · 9 distinct worksSimilar authors
Hello, My Name Is Awesome: ...

4.13 avg rating — 982 ratings — published 2014 — 17 editions
Rate this book
Clear rating
Sex Appeal For Newbies

3.50 avg rating — 2 ratings — published 2013
Rate this book
Clear rating
The Spirit of Courage

really liked it 4.00 avg rating — 1 rating2 editions
Rate this book
Clear rating
Hello My Name Is Awesome: H...

by
really liked it 4.00 avg rating — 1 rating
Rate this book
Clear rating
Problematic Identities in W...

liked it 3.00 avg rating — 1 rating — published 2015 — 2 editions
Rate this book
Clear rating
Hello, My Name Is Awesome: ...

0.00 avg rating — 0 ratings
Rate this book
Clear rating
Photo book: Beautiful And I...

0.00 avg rating — 0 ratings
Rate this book
Clear rating
Hello, My Name Is Awesome, ...

0.00 avg rating — 0 ratings
Rate this book
Clear rating
Hello, My Name Is Awesome, ...

0.00 avg rating — 0 ratings
Rate this book
Clear rating
More books by Alexandra Watkins…
Quotes by Alexandra Watkins  (?)
Quotes are added by the Goodreads community and are not verified by Goodreads. (Learn more)

“The most powerful brand names connect with people and move them to buy because they are based on familiar words and concepts that they understand and appreciate”
Alexandra Watkins, Hello, My Name Is Awesome: How to Create Brand Names That Stick

Topics Mentioning This Author

topics posts views last activity  
Booktastic Bookah...: Color Count 2018 8 26 Jul 03, 2018 08:39AM  
2026 Reading Chal...: Richo's Challenges to Get to 1,000 Books 83 459 Oct 28, 2018 05:12AM  
Nothing But Readi...: This topic has been closed to new comments. Level 4 of the Serious Reader Challenge for 2018 51 254 Jan 02, 2019 06:37AM  
2026 Reading Chal...: Richo's 365 books for 2018 944 647 Jan 06, 2019 03:57AM  
2026 Reading Chal...: Let's Turn Pages - 2018 2167 1669 Jan 12, 2019 04:17AM  
Nothing But Readi...: April: ANZAC Challenge 55 829 Apr 16, 2023 04:45AM  


Is this you? Let us know. If not, help out and invite Alexandra to Goodreads.