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Chui Chui Tan

Goodreads Author

Website

https://beyo.global/

Member Since

January 2025

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Dr Chui Chui Tan helps businesses navigate cultural complexities and nuances for global growth. She leverages cultural insights to craft winning global business strategies and has partnered with industry giants, Fortune 500 companies and household names, guiding them to navigate international markets successfully.

Known for simplifying complex cultural landscapes, Chui Chui empowers organisations to scale globally while ensuring products and services resonate with local audiences.

Chui Chui is the author of ‘Research for Global Growth: Strategies And Guidance For Cross-Cultural Insights’ and ‘International User Research’.

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Chui Chui Tan’s books

Average rating: 4.05 · 20 ratings · 4 reviews · 2 distinct works

	A Pocket Guide to International User Research by Chui Chui Tan (Goodreads Author), Owen Gregory (Editor) 3.87 avg rating — 15 ratings — published 2013 — 2 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Research for Global Growth: Strategies and Guidance for Cross-Cultural Insights 4.60 avg rating — 5 ratings — 2 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars