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J. Scott Armstrong’s books
J. Scott Armstrong
Average rating:
4.14
·
49
ratings ·
3
reviews ·
5 distinct works
Persuasive Advertising: Evidence-based Principles
4.30 avg rating — 37 ratings
— published 2010 —
9 editions
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The Scientific Method: A Guide to Finding Useful Knowledge
by
J. Scott Armstrong
,
Kesten C. Green
3.50 avg rating — 8 ratings
—
4 editions
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Long-Range Forecasting: From Crystal Ball to Computer
it was amazing
5.00 avg rating — 3 ratings
— published 1985
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The 2016 Presidential Election: The Causes and Consequences of a Political Earthquake
by
Amnon Cavari
(Editor)
,
Richard J. Powell
(Editor)
,
Kenneth R. Mayer
(Editor)
did not like it
1.00 avg rating — 1 rating
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3 editions
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Essential Knowledge for Research in Marketing
by
Arch G. Woodside
(Editor)
,
J. Scott Armstrong
(Editor)
,
Gerald Zaltman
(Editor)
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