Claes Fornell

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Claes Fornell



Average rating: 3.94 · 17 ratings · 2 reviews · 8 distinct works
The Satisfied Customer: Win...

really liked it 4.00 avg rating — 15 ratings — published 2007 — 10 editions
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El cliente satisfecho: Estr...

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Managing Forward: How to Mo...

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liked it 3.00 avg rating — 1 rating — published 2011
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A Second Generation of Mult...

0.00 avg rating — 0 ratings — published 1982 — 2 editions
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A Second Generation of Mult...

0.00 avg rating — 0 ratings — published 1982
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The Reign of the Customer: ...

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A Second Generation of Mult...

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Consumer input for marketin...

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