Behavior


Thinking, Fast and Slow
The Power of Habit: Why We Do What We Do in Life and Business
Predictably Irrational: The Hidden Forces That Shape Our Decisions
Blink: The Power of Thinking Without Thinking
Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones
The Tipping Point: How Little Things Can Make a Big Difference
Nudge: Improving Decisions About Health, Wealth, and Happiness
No, David!
Influence: The Psychology of Persuasion
Behave: The Biology of Humans at Our Best and Worst
How to Win Friends & Influence People
Outliers: The Story of Success
Where the Wild Things Are
Misbehaving: The Making of Behavioral Economics
Drive: The Surprising Truth About What Motivates Us
Nora Ephron
Whatever you choose, however many roads you travel, I hope that you choose not to be a lady. I hope you will find some way to break the rules and make a little trouble out there. And I also hope that you will choose to make some of that trouble on behalf of women." [Commencement Address, Wellesley College, 1996] ...more
Nora Ephron

Erik Pevernagie
When we are looking for the unexpected, we are not only looking for the unexpected in ourselves, but we are also curious about the unexpected in the behavior of the others. So as to know the others, we have got to learn how and where they differ from us. By understanding this, we are able to establish an uplifting link with otherness. ( "Looking for the unexpected" ) ...more
Erik Pevernagie

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