28 books
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4 voters
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What you need, is an Event, to remember for a lifetime.
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A press release announces your news. A media alert informs reporters of an event's location and time. Both belong in your trade show PR toolkit. Use the press release to share a story and the alert to drive attendance.
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― Trade Show 411: The Essential Guide to Exhibiting Like a Pro
― Trade Show 411: The Essential Guide to Exhibiting Like a Pro























