Product Development


Inspired: How to Create Tech Products Customers Love
Hooked: How to Build Habit-Forming Products
The Lean Startup
Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days
The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
The Design of Everyday Things
The Principles of Product Development Flow: Second Generation Lean Product Development
Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value
Escaping the Build Trap: How Effective Product Management Creates Real Value
User Story Mapping: Discover the Whole Story, Build the Right Product
The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
Empowered: Ordinary People, Extraordinary Products (Silicon Valley Product Group)
Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers
Lean UX: Applying Lean Principles to Improve User Experience
Running Lean: Iterate from Plan A to a Plan That Works (Lean Series)
Lisa Masiello
Is it better for an exhibitor to buy a booth or rent it? That depends. Here are 3 key questions to ask: – Will you exhibit at more than one show at a time? – Will your booth footprint vary significantly from show to show? – Will you make major changes to your marketing, branding, or product line in the next year?
Lisa Masiello, Trade Show 411: The Essential Guide to Exhibiting Like a Pro

Sam     Harrison
Little questions can sometimes solve big problems.
Sam Harrison, Creative Zing! Spark Your Creativity & Powerfully Present Your ideas

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