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Content Rules: How to Create Killer Blogs, Podcasts, Videos, eBooks, Webinars (and More) That Engage Customers and Ignite Your Business
by
3.91 avg rating — 3,799 ratings
"Well written and a must have for content marketing"
Gordon
rated it 5 stars
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The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
by
3.85 avg rating — 6,602 ratings
"The initial bible"
Gordon
rated it 5 stars
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Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust
by
4.06 avg rating — 9,918 ratings
"Helps to clearly define the need to build trust and earn engagement"
Gordon
rated it 5 stars
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Social Media 101: Tactics and Tips to Develop Your Business Online
by
3.66 avg rating — 341 ratings
"Great overview of effective steps to take"
Gordon
rated it 5 stars
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Return On Influence: The Revolutionary Power of Klout, Social Scoring, and Influence Marketing
by
3.85 avg rating — 176 ratings
"A must to understand how to get the best return on your efforts."
Gordon
rated it 5 stars
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No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing
by
3.65 avg rating — 190 ratings
Gordon
rated it 4 stars
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The thank you economy
by
3.84 avg rating — 13,188 ratings
Gordon
rated it 4 stars
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