“Epidemics also feed on “the news”. I recall hearing of germ warfare experiments performed in the 1940’s. Two towns were chosen. One town was “bombed” with leaflets, the other was not. Then days later the biological weapon was deployed. The town that was warned succumbed in high percentages. The town without warning had a very low incidence of infection and the weapon had poor military effectiveness. So thanks cable news, 24/7 coverage in advance of flu season really helps the public, Not!”