“Another core difference that Michael S. W. Lee found between anti-consumers and consumers is a wider 'scope of concern,' or regard for issues bigger than themselves and their personal needs. Anti-consumers are more likely to engage with issues such as climate change, species extinction, racial injustice, and poverty-matters that can be disturbing, depressing, or even frightening. Since engagement with such topics is congruent with their values, however, it makes life meaningful-but perhaps not cheerful.”