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Guy Tal

“To create is not to simply capture or record; it is to invent and to infuse—knowingly, deliberately, and expertly—something of the artist’s own mind into the work so that the result is elevated not by its literal appearance alone, but by the significance inscribed, stamped, and sealed into it by its creator—a significance that would never exist without the artist’s subjective imagination and skill. This requires hard work and expert knowledge of one’s chosen medium, not only in the operation of tools or in producing objects of aesthetic appeal, but also in understanding the minds of viewers.”

Guy Tal, More Than a Rock, 2nd Edition: Essays on Art, Creativity, Photography, Nature, and Life
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