“When you spend money on something, the transaction is about more than you exchanging your money for some goods or service. That money is also a de facto endorsement of the business you're giving it to. By giving money to a business, like it or not, you're telling that business that you approve of the way they do things. One way to resist Amazon, other than (of course) not buying things from them, is to instead give money to businesses whose practices are better than Amazon. A bit of research can help you find businesses with unionized workers, businesses with high wages, employee-owned businesses, and businesses who work to reduce their impact on the environment. This is a form of advocacy you can enact every day.”