“If change happened gradually, you could see that you were getting closer and closer to your goal- and you wouldn't be surprised when you reached it. But if nothing happens and then everything happens, you are in the strange position of being discouraged during the long stretch when nothing is happening and stunned at the point when it all shifts.”
―
Revenge of the Tipping Point: Overstories, Superspreaders, and the Rise of Social Engineering
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Revenge of the Tipping Point: Overstories, Superspreaders, and the Rise of Social Engineering
by
Malcolm Gladwell55,669 ratings, average rating, 4,699 reviews
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