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Rory Sutherland

“if you had retroactively applied the rules of scientific rationalism to all of the major scientific discoveries of the past 500 years you would have invalidated most of them. Perhaps most (penicillin, the X-Ray, the microwave, Aspirin, radio, Archimedes in the bath)  were the product of “inspired opportunism”. As he once put it: “a methodology was an ideology Galileo could not afford.”

Rory Sutherland, Rory Sutherland: The Wiki Man
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Rory Sutherland: The Wiki Man Rory Sutherland: The Wiki Man by Rory Sutherland
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