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Martin Lindstrom

“lone piece of small data is almost never meaningful enough to build a case or create a hypothesis, but blended with other insights and observations gathered from around the world, the data eventually comes together to create a solution that forms the foundation of a future brand or business. My”

Martin Lindstrom, Small Data: The Tiny Clues That Uncover Huge Trends
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Small Data: The Tiny Clues That Uncover Huge Trends Small Data: The Tiny Clues That Uncover Huge Trends by Martin Lindstrom
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