“He was determined to make the paper into what it could be: A great paper. Exciting. You had to read it. It was just, impact. He wanted impact. You ought to have impact, goddamnit. Instead of this namby-pamby stuff. And impact isn't cheap. It ought to have power, authority, and be well written; it ought to say something, and tell you about something you wanted to know; and it ought to be displayed so you don't miss it. That's what it's all about. —Haynes Johnson”