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Brand Positioning Books

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The Advantage: Why Organizational Health Trumps Everything Else In Business (J-B Lencioni Series) The Advantage: Why Organizational Health Trumps Everything Else In Business (J-B Lencioni Series)
by (shelved 1 time as brand-positioning)
avg rating 4.13 — 16,223 ratings — published 2012
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Start with Why: How Great Leaders Inspire Everyone to Take Action Start with Why: How Great Leaders Inspire Everyone to Take Action (Hardcover)
by (shelved 1 time as brand-positioning)
avg rating 4.10 — 269,912 ratings — published 2009
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Zag: The Number One Strategy of High-Performance Brands Zag: The Number One Strategy of High-Performance Brands (Paperback)
by (shelved 1 time as brand-positioning)
avg rating 3.99 — 3,979 ratings — published 2006
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Quotes Tagged “Brand Positioning”

Bernard Kelvin Clive
“Don't neglect your brand positioning. Your ability to reach and significantly impact your audience hinges on establishing the right positioning for your brand.”
― Bernard Kelvin Clive
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Bernard Kelvin Clive
“Every one has a level of influence that can be harnessed for greater good”
― Bernard Kelvin Clive
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