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Now that Oracle is in the mix, I tried out TikTok advertising today. I was able to create the ad and set limits but the site fails when we try to add funds to the advertising account:(

FROM THE TIMES TODAY1 I don't know what you guys are waiting for.



Welcome to BookTok
TikTok’s influence is selling thousands of books. Some enthusiastic readers — mostly women in their teens and 20s — are posting videos of themselves reading or recommending novels. Occasionally, they sob into the camera after a particularly devastating ending.

“It becomes this very emotional 45-second video that people immediately connect with,” the director of books at Barnes & Noble told The Times. “We haven’t seen these types of crazy sales — I mean tens of thousands of copies a month — with other social media formats.”

One example: “The Song of Achilles” by Madeline Miller. Sales spiked after a popular TikTok video last year, and the book is now selling roughly nine times as many copies a week as it was in 2012, when it won a prestigious fiction award. The book is currently third on the New York Times best-seller list for paperback fiction.

Seeing the potential, some publishers have begun paying — or sending free books to — users with large followings. The fees range from a few hundred to a few thousand dollars per post. For now, though, the majority of these videos remain unsponsored, happening organically.

They look like this- It's easy- Some people have reported back that they've had a few page reads. Anita Dikason's post went viral at almost 700 views-https://www.tiktok.com/@ladyphyllis1/...

Hmm, tiktok. Might need to look into it. Thanks.

It's an easy source to get people to look at your books. There are tik tockers who are book influencers and seriously affect sales.