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The Money Treadmill
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They say the writing is the hard part.
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Your writing, in its rawest, messiest form, is the easy part. It’s the initial, glorious outpouring where the ideas feel like pure gold, spilling onto the page in a torrent of inspiration. You feel like a genius.
Then, you hit The Wall.
🚧 Act I: Writer’s Block & The Delusional Draft
For weeks, your fingers hover over the keyboard like two terrified spiders. The silence of the blank page is deafening. You start a sentence twenty times, delete it twenty-one. You write something so bad you briefly consider taking up accounting.
Finally, you claw your way through the first draft—a masterpiece! (Or so you think.)
📉 Act II: The Incoherent Edit
This is where the real work begins. You reread your “masterpiece” and realize:
Chapter 3 makes no sense.
Your protagonist’s motivations are fuzzier than a dryer lint ball.
You’ve used the word "suddenly" 47 times in a single chapter.
You spend months in the editing trenches, hacking away at your own creation. It's a war against incoherence, followed by a meticulous battle against grammar, pacing, and flow. You edit until you can no longer see the words—just vague shapes blurring on the screen. The feeling of "this is finally it" is usually followed an hour later by "wait, this is awful."
💸 Act III: The Selling
But even after the relentless, soul-crushing editing is done, and the book is polished to a blinding sheen, you are only halfway there. Now comes the biggest, most brutal question: Will anyone actually buy this?
The Cover: Is it attractive? Does it grab a stranger's eye in the 3 seconds they glance at it online? Or does it look like you designed it in MS Paint?
The Message: Will people not only like your story but understand what you were trying to say? Is your deep, nuanced exploration of existential dread just going to be read as a depressing mess?
The Marketing Trap: This is the killer. Your book could be the next great American novel, but if your marketing is awful, if you don't know how to pitch it, where to post it, or how to talk about it without sounding desperate, it will die quietly in the digital abyss. A truly great book with terrible marketing is often outsold by a mediocre book with phenomenal marketing.
Writing the book is like building a ship. Getting it published is launching it into a hurricane. But getting it sold... that’s convincing strangers to climb aboard, knowing you only have a rickety little megaphone and the vast, noisy ocean of the internet.
To every writer grinding through this hellscape: Keep going. The easy part is over. Now, go market your masterpiece. You've earned the exhaustion! 🥂
What's the hardest part of the writing/publishing process for you? Let me know!
The Money Treadmill: The Road to Financial Happiness