Arman Ghieratmand

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Ryan Holiday
“People who don’t read have no advantage over those who cannot read.”
Ryan Holiday, Stillness is the Key

Ryan Holiday
“It takes real work to grasp what is invisible to just about everyone else.”
Ryan Holiday, Stillness is the Key

Donald Miller
“One of the best ways we can illustrate how we help our customers transform is through customer testimonials.”
Donald Miller, Building a StoryBrand: Clarify Your Message So Customers Will Listen

Ryan Holiday
“Take action. Get out from under all your stuff. Get rid of it. Give away what you don’t need. You were born free—free of stuff, free of burden. But since the first time they measured your tiny body for clothes, people have been foisting stuff upon you. And you’ve been adding links to the pile of chains yourself ever since.”
Ryan Holiday, Stillness is the Key

Donald Miller
“Here are five questions most likely to generate the best response for a customer testimonial:        1.  What was the problem you were having before you discovered our product?        2.  What did the frustration feel like as you tried to solve that problem?        3.  What was different about our product?        4.  Take us to the moment when you realized our product was actually working to solve your problem.        5.  Tell us what life looks like now that your problem is solved or being solved.”
Donald Miller, Building a StoryBrand: Clarify Your Message So Customers Will Listen

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