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Arman Ghieratmand
https://www.goodreads.com/armanghieratmand
“People who don’t read have no advantage over those who cannot read.”
― Stillness is the Key
― Stillness is the Key
“It takes real work to grasp what is invisible to just about everyone else.”
― Stillness is the Key
― Stillness is the Key
“One of the best ways we can illustrate how we help our customers transform is through customer testimonials.”
― Building a StoryBrand: Clarify Your Message So Customers Will Listen
― Building a StoryBrand: Clarify Your Message So Customers Will Listen
“Take action. Get out from under all your stuff. Get rid of it. Give away what you don’t need. You were born free—free of stuff, free of burden. But since the first time they measured your tiny body for clothes, people have been foisting stuff upon you. And you’ve been adding links to the pile of chains yourself ever since.”
― Stillness is the Key
― Stillness is the Key
“Here are five questions most likely to generate the best response for a customer testimonial: 1. What was the problem you were having before you discovered our product? 2. What did the frustration feel like as you tried to solve that problem? 3. What was different about our product? 4. Take us to the moment when you realized our product was actually working to solve your problem. 5. Tell us what life looks like now that your problem is solved or being solved.”
― Building a StoryBrand: Clarify Your Message So Customers Will Listen
― Building a StoryBrand: Clarify Your Message So Customers Will Listen
Arman’s 2025 Year in Books
Take a look at Arman’s Year in Books, including some fun facts about their reading.
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