“Most people don't know why they're doing what they're doing. They imitate others, go with the flow, and follow paths without making their own.”
― Anything You Want
― Anything You Want
“The standard pace is for chumps. The system is designed so anyone can keep up. If you’re more driven than ‘just anyone’ — you can do so much more than anyone expects. And this applies to ALL of life — not just school.”
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“When you sign up to run a marathon, you don’t want a taxi to take you to the finish line.”
― Anything You Want
― Anything You Want
“Never forget that absolutely everything you do is for your customers. Make every decision—even decisions about whether to expand the business, raise money, or promote someone—according to what's best for your customers.”
― Anything You Want
― Anything You Want
“No business plan survives first contact with customers.”
― Anything You Want: 40 Lessons for a New Kind of Entrepreneur
― Anything You Want: 40 Lessons for a New Kind of Entrepreneur
Geoff’s 2024 Year in Books
Take a look at Geoff’s Year in Books, including some fun facts about their reading.
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