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Book cover for Zero to One: Notes on Startups, or How to Build the Future
The perfect target market for a startup is a small group of particular people concentrated together and served by few or no competitors.
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“Look around. If you don’t see any salespeople, you’re the salesperson.”
Peter Thiel, Zero to One: Notes on Startups, or How to Build the Future

“The perfect target market for a startup is a small group of particular people concentrated together and served by few or no competitors.”
Peter Thiel, Zero to One: Notes on Startups, or How to Build the Future

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Maggie O’D
195 books | 8 friends

Erik
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