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Seth Godin
“People don't believe what you tell them.
They rarely believe what you show them.
They often believe what their friends tell them.
They always believe what they tell themselves.”
Seth Godin

“Doing business without advertising is like winking at a girl in the dark. You know what you are doing but nobody else does.”
Steuart Henderson Britt, Marketing Management and Administrative Action

“Marketing is what you do when your product is no good.”
Edwin Herbert Land

Eric Hoffer
“In a time of drastic change it is the learners who inherit the future. The learned usually find themselves equipped to live in a world that no longer exists.”
Eric Hoffer, Reflections on the Human Condition

Seth Godin
“Change isn't made by asking permission. Change is made by asking forgiveness, later.”
Seth Godin, Tribes: We Need You to Lead Us

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