Abdul Razeeth

“Relationship Selling implies long-term commitment, common goals, mutual respect, ongoing trust and cooperation. Informal relationships, many a time, get converted into formal alliances also, helping joint-marketing and co-branding. Establishing a relationship is a series of steps, by and large in sequence only. Jumping steps or changing the sequence could be counterproductive.”
― Shiv Khera, You Can Sell: Results are Rewarded, Efforts Aren't

“THE DIFFERENCE If I buy a photocopier from you, I have made a transaction and am considered a customer. However, if I start buying all my office equipment from you, I have developed a relationship and have become a client. I have developed a relationship because of which I (the client) keep buying more and more. That’s the difference between transactional and relationship selling. A salesperson’s philosophy is reflected in his behavior and”
― Shiv Khera, You Can Sell: Results are Rewarded, Efforts Aren't

“Motivation is like fire—unless you keep adding fuel to it, it dies. Your fuel is your belief in your inner values.”
― Shiv Khera, You Can Win: A Step-by-Step Tool for Top Achievers

“Looking for the positive does not necessarily mean overlooking faults. being a positive thinker does not mean one has to agree or accept everything. It only means that a person is solution-focused.”
― Shiv Khera, You Can Win: A Step-by-Step Tool for Top Achievers