Eric Johnson

“The greatest victory is that which requires no battle.”
― Sun Tzu, The Art of War

“In the midst of chaos, there is also opportunity”
― Sun-Tzu, A Arte da Guerra

“Engage people with what they expect; it is what they are able to discern and confirms their projections. It settles them into predictable patterns of response, occupying their minds while you wait for the extraordinary moment — that which they cannot anticipate.”
― Sun Tzu, The Art of War

“There is no instance of a nation benefitting from prolonged warfare.”
― Sun Tzu, The Art of War