Red-hood

“The only rule that ever made sense to me I learned from a history, not an economics, professor at Wharton. "Fear," he used to say, "fear is the most valuable commodity in the universe." That blew me away. "Turn on the TV," he'd say. "What are you seeing? People selling their products? No. People selling the fear of you having to live without their products." Fuckin' A, was he right. Fear of aging, fear of loneliness, fear of poverty, fear of failure. Fear is the most basic emotion we have. Fear is primal. Fear sells.”
― Max Brooks, World War Z: An Oral History of the Zombie War

“[...]you don’t have to be Sun freakin Tzu to know that real fighting isn’t about killing or even hurting the other guy, it’s about scaring him enough to call it a day.”
― Max Brooks, World War Z: An Oral History of the Zombie War

“He soon felt that the fulfillment of his desires gave him only one grain of the mountain of happiness he had expected. This fulfillment showed him the eternal error men make in imagining that their happiness depends on the realization of their desires.”
― Leo Tolstoy, Anna Karenina

“The monsters that rose from the dead, they are nothing compared to the ones we carry in our hearts”
― Max Brooks, World War Z: An Oral History of the Zombie War