“If you’re remarkable, it’s likely that some people won’t
like you. That’s part of the definition of remarkable.
Nobody gets unanimous praise–ever. The best the timid
can hope for is to be unnoticed. Criticism comes to those
who stand out.”
― Purple Cow: Transform Your Business by Being Remarkable
like you. That’s part of the definition of remarkable.
Nobody gets unanimous praise–ever. The best the timid
can hope for is to be unnoticed. Criticism comes to those
who stand out.”
― Purple Cow: Transform Your Business by Being Remarkable
“People do not decide their futures, they decide their habits and their habits decide their futures.”
―
―
“consumers, we’re too busy to pay attention to advertising, but we’re desperate to find good stuff that solves our problems.”
― Purple Cow: Transform Your Business by Being Remarkable
― Purple Cow: Transform Your Business by Being Remarkable
“As it becomes easier to monitor informal consumer networks, the winners will be companies that figure out what’s working fastest – and do it more (and figure out what’s not working – and kill it). Zara, a fast-growing retailer in Europe, changes its clothing line every three or four weeks. By carefully watching what’s working and what’s not, they can evolve their lineup far faster than the competition can ever hope to.”
― Purple Cow: Transform Your Business by Being Remarkable
― Purple Cow: Transform Your Business by Being Remarkable
Burt’s 2025 Year in Books
Take a look at Burt’s Year in Books, including some fun facts about their reading.
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