Axel T.

“The capitalist and consumerist ethics are two sides of the same coin, a merger of two commandments. The supreme commandment of the rich is ‘Invest!’ The supreme commandment of the rest of us is ‘Buy!’ The capitalist–consumerist ethic is revolutionary in another respect. Most previous ethical systems presented people with a pretty tough deal. They were promised paradise, but only if they cultivated compassion and tolerance, overcame craving and anger, and restrained their selfish interests. This was too tough for most. The history of ethics is a sad tale of wonderful ideals that nobody can live up to. Most Christians did not imitate Christ, most Buddhists failed to follow Buddha, and most Confucians would have caused Confucius a temper tantrum. In contrast, most people today successfully live up to the capitalist–consumerist ideal. The new ethic promises paradise on condition that the rich remain greedy and spend their time making more money and that the masses give free reign to their cravings and passions and buy more and more. This is the first religion in history whose followers actually do what they are asked to do. How though do we know that we'll really get paradise in return? We've seen it on television.”
― Yuval Noah Harari, קיצור תולדות האנושות

“How do you cause people to believe in an imagined order such as Christianity, democracy or capitalism? First, you never admit that the order is imagined.”
― Yuval Noah Harari, Sapiens: A Brief History of Humankind

“I never touch sugar, cheese, bread...
I only like what I'm allowed to like. I'm beyond temptation. There is no weakness. When I see tons of food in the studio, for us and for everybody, for me it's as if this stuff was made out of plastic. The idea doesn't even enter my mind that a human being could put that into their mouth. I'm like the animals in the forest. They don't touch what they cannot eat.”
― Karl Lagerfeld

“Voltaire said about God that ‘there is no God, but don’t tell that to my servant, lest he murder me at night’. Hammurabi would have said the same about his principle of hierarchy, and Thomas Jefferson about human rights. Homo sapiens has no natural rights, just as spiders, hyenas and chimpanzees have no natural rights. But don’t tell that to our servants, lest they murder us at night.”
― Yuval Noah Harari, Sapiens: A Brief History of Humankind