William Young > Recent Status Updates

Worth the read. I am thinking of buying copies to give to everyone at the office to get them to think about "why" we do "what" we do. The author points out businesses that have a clear "why" and how it effects their bottom line. He also talks about companies that start from "What" and how they then struggle and have to use manipulation to garner "loyalty" from customers.

Really just started the book but as usual he caught me right away.

Just read his comparison of the Tower of Babel analogy and found it quite prescient. I have been told the story as an explanation for why peoples have moved into separate cultures and settled in various areas of the world. This puts a whole new spin on the story.

Just read his comparison of the Tower of Babel analogy and found it quite prescient. I have been told the story as an explanation for why peoples have moved into separate cultures and settled in various areas of the world. This puts a whole new spin on the story.