Really like the book - my takeaway and there are 3 -are atach your identity to your change , if you accomplish the goal it will validate your identity. Also, engage the rider(rational) w/clarity and specific instructions and engage the elephant w/emotion-be angry. Be excited,attach a strong emotion to the goal even fear will work. And the last takeaway is shrink the change - the tiniest step accom
— Dec 22, 2013 09:06AM
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