Reading this for a Digital Marketing class. It's cringingly outdated. For example, on pg 30 Godin mocks web advertising, and on pg 66 he is concerned about the viability of Amazon as "a bookstore on the Web". My professor insists this book has value, and her sketchy judgement isn't Godin's fault.
So far, each chapter talks in circles. The repetition isn't driving the information. Hoping it improves.
— Mar 27, 2018 07:41AM
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