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Clients for Life: Evolving from an Expert-for-Hire to an Extraordinary Adviser
by
3.82 avg rating — 164 ratings
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published
2000
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14 editions
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The Self-Destructive Habits of Good Companies ...And How to Break Them
by
3.80 avg rating — 46 ratings
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published
2007
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16 editions
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Legends in Marketing: Philip Kotler
by
4.34 avg rating — 32 ratings
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published
2012
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The Rule of Three: Surviving and Thriving in Competitive Markets
by
3.43 avg rating — 30 ratings
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published
2001
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18 editions
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India’s Road to Transformation: Why Leadership Matters
by
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Wiley International Encyclopedia of Marketing, 6 Volume Set
by
3.75 avg rating — 16 ratings
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published
2011
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2 editions
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Marketing Theory: Evolution and Evaluation
by
3.82 avg rating — 11 ratings
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published
1988
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4 editions
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Digital Shock: Seven Shocks that are Shaping the Future
by
really liked it 4.00 avg rating — 9 ratings
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3 editions
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The 4 A's of Marketing: Creating Value for Customer, Company and Society
by
really liked it 4.00 avg rating — 9 ratings
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published
2011
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21 editions
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Customer Behavior: A Managerial Perspective
by
really liked it 4.00 avg rating — 9 ratings
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published
2002
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3 editions
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Chindia Rising
by
3.44 avg rating — 9 ratings
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published
2008
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6 editions
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The Accidental Scholar
by
3.75 avg rating — 8 ratings
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published
2014
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8 editions
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Customer Behavior: Consumer Behavior and Beyond
by
4.80 avg rating — 5 ratings
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published
1998
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6 editions
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Genes, Climate, and Consumption Culture: Connecting the Dots
by
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Consumption Values and Market Choices: Theory and Applications
by
3.67 avg rating — 3 ratings
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published
1991
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3 editions
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Does Marketing Need Reform?: Fresh Perspectives on the Future
by
4.50 avg rating — 2 ratings
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published
2015
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12 editions
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Models of Buyer Behavior: Conceptual, Quantitative, and Empirical
by
really liked it 4.00 avg rating — 2 ratings
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published
2011
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2 editions
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Breakout Strategies for Emerging Markets: Business and Marketing Tactics for Achieving Growth
by
really liked it 4.00 avg rating — 2 ratings
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4 editions
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Handbook of Relationship Marketing
by
liked it 3.00 avg rating — 2 ratings
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published
1999
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7 editions
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Internet Marketing
by
2.50 avg rating — 2 ratings
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published
2000
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3 editions
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Legends in Marketing: Shelby D. Hunt
by
it was amazing 5.00 avg rating — 1 rating
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published
2011
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Research in marketing
by
really liked it 4.00 avg rating — 1 rating
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Research in Marketing, Volume 5
by
really liked it 4.00 avg rating — 1 rating
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published
1981
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Research in Marketing, Volume 11
by
really liked it 4.00 avg rating — 1 rating
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Research in Marketing, Volume 2
by
really liked it 4.00 avg rating — 1 rating
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Research in Marketing, Volume 9
by
really liked it 4.00 avg rating — 1 rating
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published
1987
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Research in Marketing, Volume 6
by
really liked it 4.00 avg rating — 1 rating
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published
1983
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Research in Marketing, Volume 7
by
really liked it 4.00 avg rating — 1 rating
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published
1984
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Multivariate Methods for Marketing and Survey Research
by
really liked it 4.00 avg rating — 1 rating
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published
1977
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2 editions
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Research in Marketing, Volume 13
by
really liked it 4.00 avg rating — 1 rating
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published
1997
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2 editions
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