Books by Valarie A. Zeithaml

Valarie A. Zeithaml
Average rating 3.91 · 222 ratings · 13 reviews · shelved 914 times

Showing 15 distinct works.

	Services Marketing: Integrating Customer Focus Across the Firm by Valarie A. Zeithaml 3.91 avg rating — 148 ratings — published 1902 — 29 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Delivering Quality Service by Valarie A. Zeithaml 4.02 avg rating — 51 ratings — published 1990 — 12 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Services Marketing: Integrating Customer Focus Across the Firm by Alan Wilson, Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler 3.57 avg rating — 14 ratings — published 2008 — 4 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Profiting From Services and Solutions: What Product-Centric Firms Need to Know (Service Systems and Innovations in Business and Society) by Valarie A. Zeithaml, Stephen W. Brown, Mary Jo Bitner 3.40 avg rating — 10 ratings — published 2014 — 4 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Marketing de Serviços: A Empresa com Foco no Cliente by Valarie A. Zeithaml, Mary Jo Britner, Dwayne D. Gremler 4.33 avg rating — 6 ratings — 5 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Review of Marketing 1990 by Valarie A. Zeithaml 4.50 avg rating — 4 ratings — published 1990	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Services marketing: integrating customer focus across the firm by Alan Wilson, Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler really liked it 4.00 avg rating — 2 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Driving Customer Equity: How Customer Lifetime Value Is Reshaping Corporate Strategy by Roland T. Rust, Valarie A. Zeithaml, Katherine N. Lemon 3.50 avg rating — 2 ratings — published 2000 — 6 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Services Marketing: Integrating Customer Focus Across The Firm, 6th ed. by Valarie A. Zeithaml it was amazing 5.00 avg rating — 1 rating	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	カスタマー・エクイティ―ブランド、顧客価値、リテンションを統合する by Valarie A. Zeithaml 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Marketing de Serviços a Empresa com Foco no Cliente by Valarie A. Zeithaml 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	[(Services Marketing )] [Author: Valarie A. Zeithaml] [Jul-2008] by Valarie A. Zeithaml 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	[(Services Marketing)] [By (author) Valarie A. Zeithaml ] published on (August, 2013) by Valarie A. Zeithaml 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Defining and relating price, perceived quality, and perceived value by Valarie A. Zeithaml 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Communication and control processes in the delivery of service quality by Valarie A. Zeithaml 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars

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