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“In space no one can hear you scream." I feel that trying to get attention on the internet feels like trying to scream in space (or a blackhole).”
Simba Mudonzvo, Clickonomics: How to Win Customers and Influence People on the Internet
“The web is a big, scary place, and everyone seems bigger, louder, smarter. But then, you hear old Rafiki, the wise mandrill, muttering that 'Content is King' mantra”
Simba Mudonzvo, Clickonomics: How to Win Customers and Influence People on the Internet
“Although it may seem totally unrelated, the internet is like the Matrix. If you are still reading, you have undoubtedly got access to the internet, which means you are hooked up to our 21st century incarnation of the Matrix, a system that has taken the place of our traditional sources of … what have you: shopping, news, entertainment, chatting, and knowledge!”
Simba Mudonzvo, Simba's Content Matrix
“With memes, clickbait, and viral videos bombarding our screens, it feels like we are stuck in a never-ending game of 'Who Can Shout the Loudest?”
Simba Mudonzvo, Clickonomics: How to Win Customers and Influence People on the Internet
“And let's not forget the misinformation merry-go-round that social media can become.”
Simba Mudonzvo, Clickonomics: How to Win Customers and Influence People on the Internet
“The internet, with its endless streams of information and echo chambers, feeds this natural bias like super fertilizer on a weed.”
Simba Mudonzvo, Clickonomics: How to Win Customers and Influence People on the Internet
“It is like trying to have a quiet conversation at a rock concert - you could barely hear yourself think over the noise.”
Simba Mudonzvo, Clickonomics: How to Win Customers and Influence People on the Internet
“The internet, like a crowded marketplace on a Saturday morning, has become a noise of voices all clamoring for attention.”
Simba Mudonzvo, Clickonomics: How to Win Customers and Influence People on the Internet
“If a company isn't online, it's as though it doesn't exist.”
Simba Mudonzvo, Simba's Content Matrix
“Suddenly, your mom's best friend's cousin's coworker is an expert on climate change, and you are left wondering how you ended up in this alternate universe of unverified facts.”
Simba Mudonzvo, Clickonomics: How to Win Customers and Influence People on the Internet
“The choice between Blue Pill marketing and Red Pill marketing is ultimately a choice between complacency and growth.”
Simba Mudonzvo, Simba's Content Matrix
“When it comes to what digital marketing can do for a company, most marketers choose to remain blissfully ignorant. Like the blue pill in The Matrix, these marketers are content to stay within the confines of their comfort zone and ignore the potential of what they don't know.”
Simba Mudonzvo, Simba's Content Matrix
“Suddenly, your social media feed is filled with nothing but affirmations of your belief that cats are superior to dogs (Obviously - My author’s name checks out!)”
Simba Mudonzvo, Clickonomics: How to Win Customers and Influence People on the Internet
“Suddenly, everyone with a keyboard and an opinion fancy themselves as experts, making it harder to discern the real deal from the snake oil salesmen.”
Simba Mudonzvo, Clickonomics: How to Win Customers and Influence People on the Internet
“For lack of digital marketing knowledge, many good businesses perish!”
Simba Mudonzvo, Simba's Content Matrix
“The internet, like a giant cocktail party, has a way of bringing like-minded people together - sometimes a little too closely!”
Simba Mudonzvo, Clickonomics: How to Win Customers and Influence People on the Internet
“You got to understand what makes people on the internet tick. What makes them laugh, cry, share – and most importantly, click that 'buy' button”
Simba Mudonzvo, Clickonomics: How to Win Customers and Influence People on the Internet
“It's like panning for gold – got to sift through a lot of mud to find those precious nuggets”
Simba Mudonzvo, Clickonomics: How to Win Customers and Influence People on the Internet
“The Internet is the 21st century incarnation of the Matrix!”
Simba Mudonzvo, Simba's Content Matrix
“The internet is ever-evolving. New platforms, new ad formats, new ways to fight for online attention emerge like wildflowers after a spring rain.”
Simba Mudonzvo, Clickonomics: How to Win Customers and Influence People on the Internet
“The internet erases those old gatekeepers, like fact-checking news agencies and actual experts, in favour of the loudest voice, the most outrageous claim.”
Simba Mudonzvo, Clickonomics: How to Win Customers and Influence People on the Internet
“Now, here is another paradox: the internet made everyone a publisher, but not everyone is a JK Rowling.”
Simba Mudonzvo, Clickonomics: How to Win Customers and Influence People on the Internet
“It is as if the internet has turned into a giant reality show, where the contestants are everyday people trying to outdo each other in a quest for likes and shares.”
Simba Mudonzvo, Clickonomics: How to Win Customers and Influence People on the Internet
“The choice between the blue pill marketing and the red pill marketing is ultimately a choice between complacency and growth. Staying within your comfort zone may feel safe, but it also means missing out on opportunities for progress and advancement. Embracing change and learning new skills, on the other hand, can be daunting, but it is also essential for success in today’s digital world.”
Simba Mudonzvo, Simba's Content Matrix

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