Joris Bryon > Quotes

“Your visitors are used to a certain way e-commerce sites work. In total, they spend way more time on other sites than on your site. So don’t try to be different in the way your site works, because then they have to figure out and learn how your site works.”
― Joris Bryon, Kill Your Conversion Killers with The Dexter Method™: A Pragmatic Approach to Conversion Optimization for E-Commerce