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“Whenever you see a successful business, someone once made a courageous decision. —Peter Drucker,”
― Duane E. Knapp, The Brand Mindset: Five Essential Strategies for Building Brand Advantage Throughout Your Company
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Books by Duane E. Knapp

The Brand Mindset: Five Essential Strategies for Building Brand Advantage Throughout Your Company The Brand Mindset
24 ratings
The Brand Promise: How Ketel One, Costco, Make-A-Wish, Tourism Vancouver, and Other Leading Brands Make and Keep the Promise That Guarantees Success The Brand Promise
9 ratings
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