Jenn Foster's Blog

Jenn Foster, co-owner of Elite Online Publishing, sits down with Brittany Bettini, CEO of I Need a VA and author of She Delegates: The No BS Guide to Delegate for Female Entrepreneurs.

Listen Below:

Watch Below:

Click here to access all of Elite Expert Insider podcasts.

What You’ll Learn In This Episode:

Key Takeaways for Entrepreneurs Struggling to Delegate

Hiring VAs for Sales and Specialized Roles

Creating SOPs and Building a Legacy

Quotes:

“I can have that really successful business and still be the mother, and I don’t have to juggle it all. Someone else is in the background helping me juggle there.”

“The reason I’ve become so successful in such a short amount of time is because the time between idea and execution is almost zero. The moment I think of something, I have a team that I can say, hey, I had this great idea, I want to do this.”

About Brittany Bettini

Brittany Bettini is the CEO of I Need A VA, one of the fastest-growing virtual staffing agencies in the U.S., and the author of SheDelegates: A No-BS Guide for Women Who Refuse to Choose Between Success and Sanity.

After years of working long hours, micromanaging every detail, and nearly burning out, Brittany learned that delegation is not a luxury — it is a necessity for growth. Today, she helps female entrepreneurs stop drowning in daily tasks, hire the right virtual assistants, and scale their businesses with more freedom, confidence, and balance.

Through her company and her book, Brittany teaches women how to delegate without guilt, step into the CEO role, and build businesses that support both success and sanity.

Learn More Here

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Video URL: https://youtu.be/dc0TphlaeFo

The post From Overwhelmed to Outsourced With Brittany Bettini first appeared on Book Publishing.

What is a book really worth?

If you only look at the royalties generated from each sale, you may be asking the wrong question. For entrepreneurs, executives, coaches, consultants, speakers, and other experts, some of the greatest value from publishing a book can happen outside the bookstore.

A strategically positioned book can introduce you to prospective clients, support speaking opportunities, give podcast hosts a reason to interview you, and establish your expertise before you ever enter a meeting.

Therefore, instead of thinking about a book solely as a product to sell, consider something bigger:

Your book can become an authority asset for your business.

Think Beyond Book Sales

Imagine someone purchases your book for $20. That’s one transaction. However, what happens if that reader later hires you as a consultant? What if an event organizer reads your book and invites you to speak? Perhaps a podcast host discovers it and introduces your expertise to thousands of listeners.

Suddenly, the value of that single book looks very different.

For business owners, this is an important mindset shift. The goal doesn’t always have to be selling the largest possible number of copies. Instead, the goal may be getting the book into the hands of the right people.

Before deciding what a book could be worth to your business, try our FREE Author ROI Calculator. It can help you think beyond royalties and consider the larger business opportunities connected to authorship.

Turn Readers Into Prospects Before the First Conversation

A prospective client might spend five minutes browsing your website or 30 seconds watching one of your social media videos. A reader, however, may spend several hours with your ideas.

Throughout that time, they are learning how you think, hearing your stories, understanding your process, and becoming familiar with your philosophy. As a result, your book can begin building trust long before that person schedules a consultation.

This is one of the reasons a book can be such a valuable business development tool. Rather than entering every sales conversation as a stranger, you may meet prospects who already understand what you believe and how you can help them.

Consequently, the conversation can shift from “Who are you?” to “How can we work together?”

Use Your Book to Create Podcast Opportunities

Podcast hosts are constantly looking for guests who have compelling stories, valuable expertise, and clear topics their audiences will care about. Becoming an author gives you a natural platform for those conversations.

Instead of simply pitching yourself as a business owner who would like to be interviewed, you now have a defined topic, perspective, methodology, and book that can anchor the conversation.

More importantly, podcast interviews allow you to tap into an audience someone else has already spent years building. The host has established trust with those listeners, and an interview gives you an opportunity to demonstrate your expertise in a much deeper way than a short advertisement or social media post.

A strong book can provide numerous podcast topics, including:

The central problem your book solvesYour personal or professional storyA unique framework or methodologyCommon mistakes you see people makingLessons from your career or businessTrends or changes happening in your industry

Because the ideas already exist inside your book, preparing for interviews also becomes much easier.

Turn Your Book Into a Speaking Platform

Books and speaking naturally complement each other. While the book establishes your ideas, a presentation allows you to bring those ideas to life in front of an audience.

For example, a chapter can become a keynote topic. A framework can become a workshop. A personal story can become the opening of a presentation. Likewise, the lessons throughout your book can become talking points for panels, conferences, corporate training, or industry events.

Your book also gives event organizers something tangible to associate with you and your message. After the event, attendees have a way to continue learning from you by reading the book.

Therefore, the relationship between books and speaking can work in both directions: the book can support speaking opportunities, while speaking can introduce new audiences to the book.

Turn One Book Into an Entire Content Engine

One of the most overlooked benefits of writing a book is the amount of intellectual property you create in the process.

If you’ve written 10 chapters, you don’t simply have 10 chapters. You may have enough ideas for months—or even years—of marketing content.

For instance, a single chapter could become a series of LinkedIn posts, several short videos, an email newsletter, a podcast discussion, a webinar, or an educational article. Meanwhile, your larger framework could become a keynote presentation, workshop, course, or consulting methodology.

Instead of constantly creating ideas from scratch, you can continue repurposing the expertise you’ve already organized.

Most importantly, that content reinforces a consistent message. Over time, your audience begins associating you with specific ideas, problems, and solutions—which is exactly how authority grows.

Get Your Book Into the Right Hands

Sometimes the most valuable reader isn’t someone browsing Amazon. Instead, it may be the exact person you want to meet.

For that reason, don’t wait for every reader to discover your book organically. Think strategically about the people who could create opportunities for you.

Consider sending your book to prospective clients, referral partners, event organizers, podcast hosts, journalists, industry leaders, or potential collaborators. You can also bring copies to conferences, networking events, meetings, and speaking engagements.

In each case, your book gives you a reason to introduce yourself and something valuable to leave behind.

Build a Visibility Strategy Around Your Book

Of course, simply publishing a book doesn’t guarantee that the right people will discover it. That’s where a visibility strategy becomes essential.

Begin by identifying the audience you want to reach and then ask where those people already spend their time. Which podcasts do they listen to? What conferences do they attend? Which publications do they read? What organizations do they belong to? Which social platforms do they use?

Once you understand where your ideal audience already exists, you can strategically bring your book and expertise into those spaces.

If you’re ready to think beyond launch day, download our Author Visibility Roadmap. It can help you begin planning how your author platform, book, and expertise can work together to expand your reach.

Don’t Just Publish a Book. Build Around It.

Publishing day shouldn’t be the finish line. Instead, it should mark the beginning of the next stage.

Once your book exists, continue asking yourself one important question:

How can I use this book to create opportunities?

Perhaps that means using it to pursue podcasts and speaking engagements. Maybe it becomes part of your client acquisition strategy. Eventually, it could lead to a course, workshop, consulting program, or second book.

If your book is still only an idea, however, start there. Our FREE Write Your Book in a Weekend Guide can help you begin turning your expertise into an organized book concept.

At Elite Online Publishing, we believe authors should think bigger than simply putting a book on Amazon. Your book can become part of your brand, marketing, business development, visibility, and long-term legacy.

Frequently Asked Questions About Using a Book to Grow Your AuthorityIs selling books the main way business authors make money?

Not necessarily. Royalties can be part of the return, but a business book can also support consulting, speaking, coaching, corporate training, partnerships, media opportunities, and client acquisition. Therefore, the true value of a book may extend far beyond direct sales.

Can writing a book help me get podcast interviews?

Yes, a published book can strengthen your positioning because it gives podcast hosts clear topics and expertise around which to build an interview. However, you still need a thoughtful outreach strategy that explains why your story or expertise is relevant to each podcast’s audience.

Can becoming an author help me get speaking engagements?

A book can strengthen your credibility and give you established frameworks, stories, and topics for presentations. Although publishing doesn’t automatically guarantee speaking engagements, it can become a valuable part of your speaker platform and outreach.

How should I market myself after becoming an author?

Start by identifying the audience you want to reach. From there, build a strategy that may include relevant podcasts, speaking opportunities, media outreach, social content, email marketing, strategic partnerships, and direct outreach.

How can I measure the ROI of publishing a book?

Look beyond royalties. For example, track leads, new clients, speaking engagements, consulting opportunities, partnerships, media appearances, audience growth, and other opportunities influenced by your book. Our FREE Author ROI Calculator can also help you think through these potential revenue streams.

Make Your Book Work Harder for You

Writing a book is an accomplishment. However, publishing it is only the beginning of what that book can do.

Use it to teach. Use it to create conversations. Put it in front of decision-makers. Build content around it. Take its ideas onto podcasts and stages.

Most importantly, don’t let your book sit on a shelf when it could be opening doors.

Have expertise worth sharing? Contact Elite Online Publishing and let’s turn it into a book—and put that book to work.

The post Unlock Bigger Opportunities and Become A Bestselling Author first appeared on Book Publishing.

Sara Stamford’s The Lost Souls Achieves #1 International Bestseller Status in the United States and Australia

New adult fiction novel earns #1 Bestseller rankings in two countries and multiple #1 Hot New Release rankings across four international Amazon marketplaces.

FOR IMMEDIATE RELEASE

LOS ANGELES, CA – October 13, 2026 – Elite Online Publishing is proud to announce that author Sara Stamford’s new adult fiction novel, The Lost Souls: New Adult Fiction, has officially achieved #1 International Amazon Bestseller status, reaching the top of Amazon’s bestseller charts in both the United States and Australia. The novel has also earned multiple #1 Hot New Release rankings across the United States, United Kingdom, Canada, and Australia.

Stamford’s compelling novel has resonated with readers through its exploration of emotional vulnerability, complicated relationships, personal identity, and the psychological consequences of trust and manipulation. Blending suspense with deeply human storytelling, The Lost Souls examines the choices that shape our lives and the relationships that can change them forever.

International Bestseller Success

The Lost Souls achieved the coveted #1 Amazon Bestseller ranking in the United States in the United States Drama & Plays category. The novel also reached #3 in American Dramas & Plays and #5 in both Drama & Plays and Trauma Psychology.

Internationally, the book secured two #1 Amazon Bestseller rankings in Australia, reaching the top position in both Contemporary Drama and United States Drama.

In addition to its bestseller achievements, The Lost Souls earned #1 Hot New Release recognition across four Amazon marketplaces.

In the United States, the novel reached #1 Hot New Release in American Dramas & Plays, Drama & Plays, Trauma Psychology, and United States Drama & Plays.

In the United Kingdom, the book earned #1 Hot New Release rankings in Contemporary Drama & Plays and United States Drama & Plays.

Canadian readers helped propel the novel to #1 Hot New Release in two United States Drama category listings.

Australia delivered additional success, with the novel achieving #1 Hot New Release rankings in Trauma Psychology, Contemporary Drama, and United States Drama.

These accomplishments mark an exciting milestone in Stamford’s publishing journey, establishing The Lost Souls as an internationally recognized bestselling novel.

A New Adult Fiction Novel That Explores the Complexity of Human Relationships

The Lost Souls follows Elizabeth, a young woman who arrives in Los Angeles at twenty-two, filled with hope and the promise of a new beginning. As she navigates the challenges of building a life in an unfamiliar city, she encounters Anna, a magnetic and unpredictable woman whose friendship gradually draws Elizabeth into a world she never anticipated.

What begins as an exciting connection evolves into a psychologically complex relationship that challenges Elizabeth’s understanding of friendship, identity, and her own sense of self.

Through emotionally layered characters and unexpected developments, Stamford explores the fine line between trust and manipulation, the vulnerability of seeking belonging, and the consequences of choices made in moments of uncertainty.

The novel offers readers more than a suspenseful storyline. It invites them to examine the relationships that influence their lives and the courage required to reclaim their identities.

Celebrating an International Bestselling Author

“Sara has created a story that combines psychological suspense with meaningful emotional depth,” said Jenn Foster, co-founder of Elite Online Publishing. “We are thrilled to celebrate her success as a #1 International Amazon Bestselling Author. Seeing The Lost Souls reach bestseller status in both the United States and Australia, along with #1 Hot New Release rankings across four countries, is an exciting achievement. We are proud to be part of her publishing journey.”

Stamford’s success demonstrates the international reach of compelling storytelling and the opportunities available to independent authors through strategic publishing and book marketing.

About Sara Stamford

Sara Stamford is a creative author passionate about telling purpose-inspired stories that explore often-overlooked societal themes. Her writing emphasizes female empowerment, inclusion, challenging stereotypes, and promoting deeper understanding through complex characters and emotionally engaging narratives. Stamford divides her time between the United States and Europe, drawing inspiration from diverse experiences and perspectives to create stories that connect with readers.

About Elite Online Publishing

Elite Online Publishing, founded by Jenn Foster and Melanie Johnson, is a publishing and marketing company dedicated to helping authors, entrepreneurs, and thought leaders share their stories, establish credibility, and expand their influence. Through professional publishing, strategic book launches, bestseller campaigns, and author marketing services, Elite Online Publishing helps authors turn their books into powerful tools for visibility, authority, and lasting impact. Check out their podcasts: Elite Expert Insider and Elite Publishing Podcast.

Book Availability

The Lost Souls: New Adult Fiction by Sara Stamford is available on Amazon in Kindle and print formats.

Media Contact:

Jenn Foster

Elite Online Publishing

Website: https://eliteonlinepublishing.com

 

The post Sara Stamford’s The Lost Souls Achieves #1 International Bestseller first appeared on Book Publishing.

FOR IMMEDIATE RELEASEEdward and Barbara Blackmon Become #1 International Bestselling Authors with Two Minds, One Rhythm , Reaching #1 on Amazon in the United States and AustraliaThe former Mississippi legislators and civil rights advocates achieve #1 Amazon Bestseller status in two countries and six #1 Hot New Release rankings across four countries, joining bestseller lists alongside Michelle Obama, Barack Obama, and other prominent authors.CANTON, MS – October 10, 2026 – Edward Blackmon, Jr. and Barbara Blackmon have officially joined the ranks of #1 international bestselling authors with their new book, Two Minds, One Rhythm: A Story for a Fractured Nation, Healing America’s Divide Through the Redemptive Power of Shared Purpose, published by Elite Online Publishing.The book has achieved #1 Amazon Bestseller status in both the United States and Australia, along with six #1 Hot New Release rankings across four countries: the United States, United Kingdom, Canada, and Australia.In Australia, Two Minds, One Rhythm reached #1 in Discrimination & Racism Studies, #4 in Black & African American Biographies, and #6 in U.S. Government. These achievements placed the Blackmons’ book alongside internationally recognized bestselling authors, including Michelle Obama, Barack Obama, and Viola Davis. In the Black & African American Biographies category, their book ranked alongside Michelle Obama’s Becoming, Barack Obama’s A Promised Land, and Viola Davis’s Finding Me.The book’s international success reflects the relevance of its message at a time when political and social divisions continue to challenge communities around the world.Edward and Barbara Blackmon bring a combined lifetime of experience in law, politics, civil rights, and public service to their book. Both former members of the Mississippi Legislature, the couple has spent decades challenging barriers, advocating for equal representation, and working to create lasting change in their communities.Their book draws upon those experiences to explore one of America’s most pressing questions: How can a deeply divided nation find its way back to shared purpose?AMAZON BESTSELLER ACHIEVEMENTSElite Online Publishing published and promoted Two Minds, One Rhythm, achieving #1 International Bestseller recognition with rankings in the United States and Australia.United States (US) – Amazon Bestseller Rankings#1 Bestseller – State & Local Government#3 Bestseller – Black & African American Biographies & Memoirs#4 Bestseller – Discrimination & Racism Studies#6 Bestseller – Cultural & Regional BiographiesAustralia (AU) – Amazon Bestseller Rankings#1 Bestseller – Discrimination & Racism Studies#4 Bestseller – Black & African American Biographies#6 Bestseller – U.S. GovernmentThese rankings represent documented achievements during and following the book’s promotional campaign.INTERNATIONAL HOT NEW RELEASE ACHIEVEMENTSIn addition to becoming a #1 International Bestseller, Two Minds, One Rhythm achieved six #1 Hot New Release rankings across four countries.United States (US) – 3 #1 Hot New Releases#1 Hot New Release – State & Local Government#1 Hot New Release – Discrimination & Racism Studies#1 Hot New Release – Black & African American Biographies & MemoirsUnited Kingdom (UK) – 1 #1 Hot New Release#1 Hot New Release – Discrimination & RacismCanada (CA) – 1 #1 Hot New Release#1 Hot New Release – Discrimination & Racism, within Black & African American HistoryAustralia (AU) – 1 #1 Hot New Release#1 Hot New Release – Discrimination & Racism StudiesThese accomplishments demonstrate the international reach of the Blackmons’ story and the interest in their perspective on America’s political and social divisions.ABOUT THE BOOK Two Minds, One Rhythm: A Story for a Fractured Nation, Healing America’s Divide Through the Redemptive Power of Shared Purpose The day after Donald Trump won the 2024 presidential election, a New York Times reporter called Edward Blackmon, Jr. with one question: What should the rest of America expect?That question became the starting point for Two Minds, One Rhythm, a powerful exploration of America’s divisions and the lessons history can teach us about finding common ground.Edward and Barbara Blackmon have spent their lives navigating some of the most consequential social and political changes in Mississippi and across the nation. From experiencing segregation firsthand to fighting for voting rights, challenging discriminatory systems, and serving in the Mississippi Legislature, their experiences offer a unique perspective on the challenges facing America today.But Two Minds, One Rhythm is more than a memoir of political and legal achievements. It is a story of two individuals who have built a marriage, raised a family, practiced law, and served their communities while learning to work together toward a greater purpose.Through their distinct yet complementary perspectives, the Blackmons explore how courage, perseverance, understanding, and collaboration can overcome even deeply rooted divisions.At a time when Americans increasingly struggle to find common ground, the authors offer a message rooted in lived experience: meaningful progress is possible when people choose shared purpose over division.The book challenges readers to look beyond political differences and consider what becomes possible when individuals and communities work together for the common good. Get your copy of Two Minds, One Rhythm today .

 

ABOUT THE AUTHORSEdward Blackmon, Jr. is a nationally recognized trial attorney, former Mississippi State Representative, and longtime advocate for voting rights and equal representation. A graduate of Tougaloo College and The George Washington University Law School, he co-founded Blackmon & Blackmon, PLLC, with his wife and law partner, Barbara, in Canton, Mississippi. During four decades in the Mississippi House of Representatives, Edward helped lead legislative and judicial redistricting efforts that dramatically increased Black representation in the state legislature and judiciary. Twice named one of the nation’s Top Ten Litigators by The National Law Journal, he has received numerous honors for his legal and public service, including the J. William Fulbright Distinguished Public Service Award and the National Black Caucus of State Legislators State Nation Builder Award.Barbara Blackmon is a trailblazing attorney, former Mississippi State Senator, and longtime advocate for education, civil rights, and community advancement. She made history in 1992 as the first Black woman elected to represent Madison, Yazoo, and Holmes counties in the Mississippi State Senate and later became the first Black person to win the Democratic nomination for Lieutenant Governor in Mississippi. A graduate of Jackson State University, the University of Alabama, the University of Mississippi, and New York University, Barbara has spent decades breaking barriers in government, law, and public service. She currently serves as Managing Partner of Blackmon & Blackmon, PLLC, and has received numerous honors for her leadership and philanthropy.Married since 1986, Edward and Barbara have raised four children, two of whom have followed in their footsteps into the Mississippi Legislature. Together, they continue to advocate for justice, opportunity, and meaningful progress.ABOUT ELITE ONLINE PUBLISHINGTwo Minds, One Rhythm was promoted and published by Elite Online Publishing, Authority In Every Word.Writing is just the beginning. It’s about ensuring your book helps you strategically grow your brand, business, and credibility. Founders Melanie Johnson and Jenn Foster built Elite Online Publishing with a singular purpose in mind: to empower authors to deliver authority in every word they write.Whether an author is beginning the writing process or preparing to launch a completed manuscript, Elite Online Publishing provides comprehensive publishing, marketing, and promotional services designed to help books reach their intended audiences.For more information, visit https://eliteonlinepublishing.com and tune into the Elite Expert Insider Podcast and the Elite Publishing Podcast. Buy the Book Media Contact:Jenn Foster
Elite Online Publishing
Website: https://eliteonlinepublishing.comThe post Edward and Barbara Blackmon Become #1 International Bestselling Authors first appeared on Book Publishing.

As 2026 begins to wind down, business owners, entrepreneurs, and professionals are starting to think about what they want to accomplish next year. Maybe you want to increase your revenue, build a stronger personal brand, attract better clients, book more speaking engagements, reach a larger audience, or finally become recognized as a leader in your industry.

While those may sound like separate goals, there is one powerful move that can support nearly all of them: becoming a published author.

If you have years of knowledge, experience, stories, lessons, or a proven process inside your head, 2027 may be the year to finally turn that expertise into a book. More importantly, becoming an author doesn’t have to be a vanity project or something you simply cross off your bucket list. When approached strategically, your book can become an important part of your business, personal brand, and long-term authority.

A Book Changes How People See Your Expertise

You can call yourself an expert, list your experience on your website, and share valuable advice on social media every day. However, publishing a book creates a different kind of credibility because it demonstrates that you have taken your knowledge, experience, or methodology and organized it into something other people can learn from.

There is a reason people say someone “wrote the book” on a subject. Authorship can reinforce the idea that you understand your field deeply enough to teach it.

This distinction can be especially valuable in a competitive industry. When prospective clients, event organizers, podcast hosts, or potential partners are researching you, seeing that you are a published author adds another layer to your professional identity.

Your Book Can Become the Center of Your Personal Brand

One of the biggest mistakes aspiring authors make is thinking about publishing as a standalone project. They imagine writing the book, launching it, selling copies, and then moving on.

Instead, consider your book the beginning of something much bigger.

A strong book can provide the foundation for many parts of your brand and business, including:

Social media and email contentPodcast interview topicsKeynotes and speaking presentationsWorkshops, courses, and trainingConsulting or coaching programsMedia pitches and interviewsLead generation and client conversations

Because all of these opportunities can originate from the same core ideas, your message also becomes more consistent. Rather than talking about something different every week, you begin building recognition around the ideas you want to own.

If increased recognition is part of your 2027 goals, our Author Visibility Roadmap can help you start thinking about how your book, expertise, content, media opportunities, and personal brand can work together.

You Probably Know More Than You Think

Many aspiring authors delay writing because they believe they aren’t ready. They tell themselves they need another credential, more experience, a larger audience, or a completely original idea before they have permission to write.

Meanwhile, those same people spend their days answering questions, solving problems, advising clients, leading teams, overcoming challenges, and sharing lessons they have spent years learning.

In other words, they may already be sitting on the material for a valuable book.

You don’t need to know everything about your subject. Instead, you need to know something that can help a specific reader solve a problem, see an opportunity differently, avoid mistakes, or make progress faster.

For example, think about what people consistently ask you for advice about. Consider the mistakes you’ve made that others could learn from, the system you’ve developed through years of trial and error, or the experiences that fundamentally changed the way you approach your work.

Those ideas may be the beginning of your book.

Your Story Can Build a Powerful Connection

Not every business book needs to read like a textbook. In fact, some of the most memorable lessons come from the stories surrounding the information.

Readers connect with mistakes, turning points, challenges, failures, successes, and decisions. Consequently, sharing your experiences allows people to understand not only what you know, but also why you believe what you believe.

Perhaps you built a company after starting with almost nothing. Maybe you experienced a major failure that changed the way you lead. You might have developed your methodology after watching clients struggle with the same problem repeatedly.

Those stories make your expertise human. As a result, readers aren’t simply consuming information; they are getting to know the person behind the ideas.

That connection can eventually turn a reader into a follower, prospect, client, referral source, or advocate for your brand.

Don’t Wait Until January to Start Your 2027 Goal

If becoming an author is going to be one of your 2027 goals, you don’t have to wait until January 1 to begin. In fact, using the final months of 2026 to develop your concept can give you a significant head start.

Begin by asking yourself a few important questions:

What do people consistently ask me for advice about?What problem do I know how to solve?What have I learned that could shorten someone else’s learning curve?What story have I lived that could help another person?What do I want to be known for five years from now?

Don’t overthink your answers. Instead, look for patterns. You may discover that the same message, problem, or idea keeps appearing.

Once you’ve identified that central idea, take the next step with our FREE Write Your Book in a Weekend Guide. It can help you begin turning your knowledge into an organized book concept instead of allowing another year to pass with the idea still sitting in your head.

Think About the Return Beyond Book Royalties

Business owners should also think differently about how they measure the value of becoming an author. While book sales and royalties matter, they are only part of the potential return.

For example, what happens if your book helps you land a speaking engagement, attract a high-value client, get booked on an influential podcast, secure a corporate training opportunity, or connect with a valuable strategic partner?

Suddenly, the value of your book looks very different.

Therefore, instead of asking only, “How much money will I make selling books?” ask, “What opportunities could this book help me create?”

Our FREE Author ROI Calculator can help you explore the potential business value of becoming an author and start thinking beyond royalties alone.

Make 2027 the Year You Stop Saying “Someday”

Most aspiring authors don’t struggle because they lack ideas. Instead, they struggle to turn those ideas into action. The notes stay on their phone, unfinished chapters remain buried on their computer, and the book continues to be something they plan to write “someday.”

Unfortunately, another year can pass quickly.

Your book cannot build your credibility, reach readers, attract clients, or open new opportunities while it remains an idea. At some point, “someday” needs to become a real goal with a plan behind it.

Make 2027 the year you finally become the author you’ve been talking about becoming.

At Elite Online Publishing, we help entrepreneurs, executives, experts, and professionals turn their ideas into professionally published books and then build opportunities around those books.

Frequently Asked Questions About Becoming an Author in 2027Is 2027 a good year to write a book?

Yes, especially if your larger goals include building authority, expanding your personal brand, attracting clients, reaching new audiences, or pursuing speaking and media opportunities. Rather than viewing the book as an isolated project, connect it directly to what you want your business or career to accomplish in 2027 and beyond.

When should I start if I want to publish a book in 2027?

Starting before 2027 can give you more time to develop your concept, organize your ideas, write your manuscript, complete professional editing, and prepare a strong publishing and launch strategy. Your exact timeline will depend on where you are starting and the complexity of your book.

What if I don’t have a manuscript yet?

You don’t need a finished manuscript to start. First, determine who your book is for, the problem or topic it will address, and the main message you want readers to remember. From there, you can create an outline and realistic writing plan.

Do I need a big audience before becoming an author?

No. In fact, your book can become one of the tools you use to grow your audience. What matters most is having a valuable story, expertise, perspective, or message that speaks to a clearly defined reader.

Can a business book create ROI beyond book sales?

Absolutely. Depending on how you leverage it, your book can support client acquisition, consulting, speaking, corporate training, media exposure, podcast appearances, partnerships, and other business opportunities. That’s why evaluating a book solely by royalties can overlook much of its potential value.

Your 2027 Goal Can Start Today

If “write a book” has been on your goal list for years, don’t wait for another January to make the same resolution.

Start now. Clarify your idea, define your audience, and decide what you want your book to help you accomplish.

Then make 2027 the year the world finally gets to read it.

Contact Elite Online Publishing and let’s start building your path to becoming a published author.

The post Why Becoming an Author Should Be Your Next Big Goal first appeared on Book Publishing.

We are excited to announce the new book by Sara Stamford – The Lost Souls: Emotionally Driven Psychological Suspense Novel

TODAY ONLY, the Kindle eBook is only 99 cents. Head over to Amazon and order your eBook for yourself or a friend! Hurry before it returns to the regular price.

Buy the book and share it today!  

ABOUT THE BOOK

Elizabeth came to Los Angeles chasing a dream. New to the city and struggling to find her place in the ruthless world of acting, she clings to the one thing that feels certain—her charming boyfriend, Chris. In a city full of strangers, he feels like her only anchor.

Then one evening, a chance accident brings Anna into her life. Bold, unpredictable, and impossible to ignore, Anna is everything Elizabeth is not. What begins as a simple encounter slowly pulls Elizabeth into a world that feels thrilling, confusing… and increasingly unsettling.

But in Los Angeles, appearances are everything. Behind perfect smiles, late-night messages, and promises of love, secrets hide in plain sight. As Elizabeth becomes more deeply drawn into the lives of the people around her, she begins to realize that not everyone is who they claim to be—and some connections may come at a dangerous price.

The Lost Souls is a gripping psychological thriller about ambition, loneliness, and the risks we take when we trust the wrong people. Perfect for readers who enjoy emotionally driven suspense and character-rich storytelling, with the atmospheric pull of Liane Moriarty and the intimate, addictive tone of Taylor Jenkins Reid’s Daisy Jones & The Six.

ABOUT THE AUTHOR

Sara Stamford is an author whose work delves into identity, ambition, and the complexities of modern women’s lives. Her stories explore the tension between who we are and who we aspire to become, often following characters navigating reinvention, desire, and self-discovery. Drawn to the emotional undercurrents that shape our choices, she writes with a keen interest in the hidden forces that drive behavior and relationships. With a sharp eye for human complexity, Sara Stamford crafts stories that linger long after the final page.

Click Here to get your copy for only 99 cents today.

PS – It would be a super-extra favor to me if you had time to write a review of the book on Amazon. I will look for feedback on what you thought of the book and the biggest benefit you received from it.

Click Here to leave a review.

Publish your book with  www.EliteOnlinePublishing.com

 

The post Book Release The Lost Souls: Emotionally Driven Psychological Suspense Novel first appeared on Book Publishing.

Today is an exciting day at Elite Online Publishing, and we’re thrilled to introduce you to two of our newest authors, Edward Blackmon Jr. and Barbara Blackmon.

Their new book, Two Minds, One Rhythm: A Story for a Fractured Nation, Healing America’s Divide Through the Redemptive Power of Shared Purpose, is officially available—and TODAY ONLY, the Kindle edition is just 99¢.

The day after Donald Trump won the 2024 presidential election, a New York Times reporter called trial attorney Edward Blackmon, Jr. with one question:

What should the rest of America expect?

This book is their answer.

Mississippi gave Edward and Barbara Blackmon—and the generations before them—a vantage the rest of the nation is only now beginning to feel. What Americans are living through today is not a new reality improvised in real time. It is the same ancient machinery that has always been here.

They spent their lives inside a system built to contain them: segregated schools and courthouses, voting maps drawn to dilute Black power, courtrooms that treated justice as a privilege. Locked as a teenager in a Canton jail during the civil-rights struggle, Edward decided then to become a lawyer so the law could serve as a shield rather than a weapon. He served more than four decades in the Mississippi House of Representatives and helped redraw the state’s political maps, more than doubling Black representation. The National Law Journal twice named him one of the nation’s top ten litigators.

Barbara Blackmon broke barriers of her own. She earned her degree from Jackson State University at nineteen, an MBA from the University of Alabama, a law degree from the University of Mississippi, and an LL.M. in taxation from New York University. She became the first Black woman to represent Madison, Yazoo, and Holmes counties in the Mississippi Senate from a majority-white district, later won the Democratic nomination to run for lieutenant governor, and, with her husband, built a statewide law practice in Canton that took the fight from the Capitol floor to the courtroom.

Two Minds, One Rhythm is the story of how two formidable minds learned to move together toward goals that serve humanity—and why we must unite now to heal a fractured nation before it is too late. This book does not stop at diagnosis. It offers a path forward: work, faith, education, and shared purpose. See the other side without surrendering yours. Rebuild trust. Choose courage over fear. The fractures can still be closed—not if we wait until the rest of the world finishes watching us come apart. 

For today only, you can get the Kindle edition for just 99¢.
Hard copies will be available next week.

We would love for the Elite Online Publishing community to help us support Edward and Barbara on this important launch day.

Purchase a copy, share it with someone you think would connect with its message, and help us introduce Two Minds, One Rhythm to readers across the country.

GET TWO MINDS, ONE RHYTHM FOR 99¢ TODAY

We are incredibly proud to have had the opportunity to work with Edward and Barbara to bring this book to readers, and we can’t wait for you to experience their story.

Happy reading!

After you’ve read Two Minds, One Rhythm, please consider leaving an honest review on Amazon. Reviews are one of the best ways to help other readers discover Edward and Barbara’s story and its message.

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The post Book Release – Two Minds One Rhythm by Edward Blackmon, Jr. & Barbara Blackmon first appeared on Book Publishing.

If you are a business owner, entrepreneur, coach, consultant, speaker, or professional, you are probably always looking for ways to stand out.

You create content, build relationships, post on social media, attend events, improve your website, and invest in marketing. However, there is one powerful business tool many successful professionals overlook:

A book.

Becoming a published author is about much more than seeing your name on a book cover. In fact, the right book can become an authority-building asset that supports nearly every area of your business.

From attracting better clients to creating speaking opportunities, authorship can change the way people see you and your expertise.

Here are seven powerful ways becoming an author can help transform your business.

1. A Book Establishes Your Authority

There is a reason we use the phrase “the person who wrote the book on it.”

Authors are often perceived as experts because publishing requires you to organize your knowledge, experience, and perspective into something valuable enough to teach others.

Instead of simply telling prospective clients that you are an expert, your book helps demonstrate your expertise.

For example, imagine two consultants offer similar services and have comparable experience. One of them has also published a respected book explaining their methodology. Before a potential client even speaks with either consultant, the author has created an additional layer of credibility.

As a result, your book can help position you as a trusted voice in your industry.

2. Your Book Can Attract Better Clients

Before someone hires you, they want to know whether they can trust you.

Fortunately, a book gives potential clients an opportunity to understand how you think before they ever schedule a consultation.

While reading, they can learn your philosophy, your process, your story, and the results you help people achieve. More importantly, they have time to become familiar with your ideas without feeling like they are being sold to.

By the time that reader reaches out, the relationship may already feel different. Rather than starting from zero, your book has helped introduce your expertise and establish trust.

In other words, your book can begin the sales conversation before you ever enter the room.

3. A Book Gives You Months of Marketing Content

Wondering what to post on LinkedIn next week?

Open your book.

A single chapter can potentially become dozens of pieces of content.

For instance, one idea from your book might become a LinkedIn post. A story could become a short video. A framework could become a webinar. Meanwhile, several lessons could become an email series or podcast discussion.

As a result, you no longer have to constantly ask, “What should I talk about?”

Instead, the intellectual property inside your book becomes the foundation of your content strategy.

Even better, all of that content reinforces the same ideas you want your audience to associate with you.

4. Being an Author Can Open New Doors

Publishing a book can also create opportunities that extend far beyond book sales.

For example, authors can use their books when pursuing podcast interviews, speaking engagements, media appearances, workshops, corporate training, strategic partnerships, and consulting opportunities.

Your book becomes part of your professional introduction.

Suddenly, you are no longer simply introducing yourself as a business owner, executive, coach, or consultant.

You are also an author.

That distinction can give people another reason to remember you, invite you into a conversation, or introduce you to someone in their network.

However, publishing the book is only the first step. You also need a plan for using your new authority.

If you want to see how a book can fit into your larger visibility strategy, download our Author Visibility Roadmap. It will help you think beyond publishing and start planning how your book can create greater visibility for you and your business.

5. A Book Helps You Stand Out From Your Competition

In a crowded marketplace, expertise alone isn’t always enough. You also need a way to communicate that expertise quickly.

Consider a prospective client comparing two professionals with similar experience, services, and pricing.

One has published a book about the exact problem that client needs solved.

Who immediately appears to have greater authority?

Although a book doesn’t replace experience or great service, it can strengthen the way your expertise is perceived.

Additionally, becoming an author creates differentiation that competitors cannot duplicate overnight. They can copy an offer, create similar social media content, or launch another advertisement.

They cannot instantly recreate your stories, methodology, experiences, and intellectual property.

Your book belongs to you.

6. Your Book Can Become Part of Your Sales Process

Too many authors publish their books and then wait for readers to find them on Amazon.

Instead, put your book to work.

Send a copy to a prospective client before an important meeting. Give books to attendees after a speaking engagement. Include your book in a client welcome package. Bring copies to networking events and conferences.

Similarly, you can send books to strategic partners, podcast hosts, event organizers, or other people you want to build relationships with.

The goal isn’t simply to sell another copy.

The goal is to get your ideas into the hands of the right people.

For that reason, you shouldn’t measure your book’s success by royalties alone. A book that leads to a consulting engagement, speaking opportunity, new client, or strategic partnership may generate significantly more value than the book sale itself.

Want to explore what that could mean for your business? Try our FREE Author ROI Calculator to start looking at your book as a business asset rather than simply a product.

7. A Book Builds an Asset That Can Last for Years

Social media posts quickly move down the feed.

Advertisements stop working when you stop paying for them.

Your book, however, can continue introducing people to your ideas long after launch day.

Someone might discover it six months from now.

Another reader might find it three years from now.

Perhaps a client gives a copy to a colleague who had never heard of you.

Because of that longevity, authorship is much bigger than a short-term marketing campaign.

You are building intellectual property around your experience, ideas, stories, and expertise.

Furthermore, that intellectual property can continue growing. Your book could eventually lead to a keynote, course, workshop, coaching program, podcast, second book, or entirely new area of your business.

Your Book Should Work for Your Business

You do not need millions of book sales for becoming an author to make a meaningful difference in your business.

Sometimes, one book reaching the right person is enough to create an incredible opportunity.

That person might be a potential client.

It could be a podcast host looking for their next guest.

Perhaps it is an event organizer searching for a speaker.

Or maybe your book reaches a business leader who wants to hire you, partner with you, or introduce you to someone important.

Therefore, instead of asking:

“How many books can I sell?”

Ask a bigger question:

“What can this book help me build?”

That shift changes the way you approach authorship.

At Elite Online Publishing, we help entrepreneurs, executives, experts, and professionals turn their knowledge and stories into professionally published books designed to build credibility and create opportunities.

If becoming an author has been sitting on your “someday” list, it may be time to move it onto your business plan.

Not sure how to get your ideas out of your head and onto the page? Download our FREE Write Your Book in a Weekend Guide and start turning your expertise into the foundation of your book.

Frequently Asked Questions About Becoming an AuthorCan writing a book really help grow my business?

Yes. A book can support business growth in several ways. For example, it can help establish authority, build trust with prospects, differentiate you from competitors, generate marketing content, and support opportunities such as speaking, podcast interviews, consulting, and strategic partnerships.

Do I need to sell thousands of books for my book to be successful?

No. Book sales are only one way to measure success. For a business owner or expert, a book that helps generate a valuable client, speaking engagement, media appearance, consulting opportunity, or business partnership may create a much larger return than royalties alone.

What should a business owner write a book about?

Start with the intersection between your expertise and your audience’s problems. In particular, consider the questions clients repeatedly ask you, the process you have developed, lessons from your career, or a transformation you can help someone achieve.

How can I use my book after it is published?

After publication, your book can support podcast pitches, speaking engagements, social media content, email marketing, lead generation, client acquisition, workshops, media outreach, networking, and strategic partnerships. Ultimately, the goal is to make your book part of your larger business and visibility strategy.

How do I get started writing my first book?

First, define who your book is for. Next, determine the primary problem you want to help that reader solve. Then, identify the transformation you want them to experience and create a simple outline around that journey.

If you’re ready to start organizing those ideas, download our FREE Write Your Book in a Weekend Guide.

Turn Your Expertise Into Your Next Business Asset

You already invest in growing your business.

Now, consider investing in something that can establish your authority, tell your story, showcase your expertise, and continue opening doors for years to come.

Your book could be one of the most powerful business assets you create.

Ready to turn your expertise into a book? Contact Elite Online Publishing to start the conversation.

The post 7 Powerful Ways Becoming an Author Will Transform Your Business first appeared on Book Publishing.

The Ethics of AI-Assisted Ghostwriting

AI can draft a chapter in ninety seconds.

What it cannot do is live your career, build your business, make your mistakes, serve your clients, develop your opinions, or experience the stories that made you who you are.

That distinction matters.

Authors ask us about AI all the time. Is it acceptable to use AI when writing a book? Does using it somehow make the book less authentic? And where is the line between using AI as a helpful tool and allowing it to become the author?

The answer depends less on whether you use AI and much more on how you use it.

AI Can Be an Incredible Tool

There are parts of writing a book that AI can make significantly easier.

It can help organize a messy collection of ideas. It can take an interview transcript and identify potential themes. It can suggest ways to structure chapters, catch repetition, brainstorm titles, or help create marketing content from a finished manuscript.

For an entrepreneur who has twenty years of knowledge in their head but struggles to organize it into a book, those capabilities can be incredibly useful.

Used well, AI removes friction from the process.

But removing friction is different from replacing the author.

Your book still needs something AI does not have: your experience.

The Important Line Is Authorship

The question we believe authors should ask is simple: Where did the substance come from?

If the stories, ideas, frameworks, opinions, lessons, and expertise came from you, technology can help organize and polish that material without taking away what makes the book yours.

The problem begins when technology is being asked to manufacture expertise.

Imagine publishing an impressive chapter about a strategy you have never actually used. It may sound great on the page. But then you are invited onto a podcast and the host starts asking deeper questions.

Suddenly there is nowhere to hide.

That is why a strong authority book needs to be rooted in what you genuinely know.

Readers respond to specificity. They want the story about the client meeting that went wrong. They want the decision you would never make again. They want the lesson that took you fifteen years to learn.

Those are the things AI cannot manufacture for you.

Start With Your Own Material

Before asking technology to help you write, pull the knowledge out of your own head.

What stories do you tell clients repeatedly? What questions are you constantly asked? What mistakes do you see people make? What do you believe about your industry that other people disagree with? What frameworks have you developed through experience?

That is your raw material.

Once you have it, AI can potentially help you organize and develop it. But the substance should start with you.

If you need help getting those ideas onto paper, our free Write Your Book in a Weekend guide gives you a structured way to begin identifying your book’s topic, reader, chapters, and core ideas.

Verify Everything Before It Goes Into Your Book

AI tools can produce information that sounds completely convincing and is still wrong.

That creates an important responsibility for authors and ghostwriters.

Statistics should be checked. Quotes should be verified. Names and dates should be confirmed. Sources should actually exist. Case studies should be accurate.

Never assume something is true simply because an AI platform delivered it confidently.

Your name—not the name of the AI tool—is going on the cover.

That means the accuracy of the finished book is ultimately your responsibility.

Protect Your Voice

There is another danger with AI-assisted writing that has nothing to do with factual accuracy.

Everything can start sounding the same.

The sentences are polished. The grammar is correct. The transitions work. Yet somehow the person disappears.

That is a problem, especially for an authority-building book.

Your readers are not simply buying information. They are getting to know the person behind the information.

One of the easiest tests is to read a chapter out loud.

Would you actually say those words to a client? Does the humor sound like you? Are those the examples you would use? Would someone who knows you recognize your personality?

If not, the chapter needs more work.

Your voice is not something to clean out of the manuscript. It is one of the most valuable things you are putting into it.

What About Disclosing AI Use?

Policies surrounding AI-generated and AI-assisted content continue to evolve, so authors should always review the current requirements of their publishing and distribution platforms.

But there is also a useful personal standard.

Would you be comfortable explaining how you created your book during a podcast interview?

If the answer is yes, you are probably approaching the process in a way you can stand behind.

Ghostwriting itself has always been collaborative. Authors work with interviewers, researchers, editors, writing coaches, ghostwriters, proofreaders, designers, and publishers.

AI is another tool that can now be part of that process.

The key is remembering what the tool is there to do.

Use AI to help organize. Use it to accelerate. Use it to help you see possibilities you may have missed.

But keep the experience, stories, opinions, and expertise human.

Because those are the reasons someone wants to read your book in the first place.

Questions Authors Ask

Can I copyright a book written with AI assistance?

Copyright law surrounding AI continues to develop, but human authorship remains central to copyright protection in the United States. If AI plays a substantial role in creating your manuscript, review the latest guidance from the U.S. Copyright Office and consult an attorney when appropriate.

Will readers know I used AI?

What readers tend to notice most is generic writing. Specific stories, original frameworks, personal opinions, real experiences, and a recognizable voice make a book feel distinctly yours regardless of the tools used during the process.

What if my ghostwriter uses AI?

Ask them. You should understand how your ghostwriter uses AI, how they protect your voice, how facts are verified, and how much human writing and editing goes into the finished manuscript.

Does using AI hurt my authority?

Using AI as a tool does not automatically diminish your expertise. The risk comes when technology is used to create the appearance of expertise that is not actually there.

The best authority books do the opposite. They take the expertise you already have and make it easier for other people to understand, remember, and share.

Your expertise deserves a book that still sounds like you.

Learn more at Elite Online Publishing and follow our blog for more strategies on writing, publishing, and marketing books in the age of AI.

 

The post Your Voice at the Speed of AI first appeared on Book Publishing.

The New Rules of Book Discoverability

Something important has changed in the way people find experts.

Not long ago, someone looking for a consultant, speaker, attorney, financial professional, coach, or industry expert would start with Google. They would type in a question, scroll through the results, open a few websites, and begin comparing their options.

People still do that. But now they are also asking AI.

They are opening ChatGPT, Gemini, Perplexity, and other AI tools and asking questions such as, “Who are the experts on this topic?” or “Who should I hire to help me solve this problem?”

Instead of scrolling through pages of search results, they may receive one answer containing only a handful of names.

That changes the visibility game.

If your expertise is difficult to find and understand online, you may never make that short list. It does not mean you are less qualified. It means the digital footprint around your expertise is not strong enough yet.

And this is one of the reasons a book has become even more valuable.

Why a Book Can Strengthen Your Authority

A book gives you something a social media post cannot: a substantial body of work connected to your name and expertise.

It gives you topics, frameworks, stories, terminology, questions, and answers that can become part of your larger online presence.

But simply publishing a book is not enough.

The strongest authors build an ecosystem around their books. Their website talks about the same subjects. Their podcast interviews reinforce those ideas. Their LinkedIn profile positions them in the same area of expertise. Their articles, videos, author pages, and media appearances all help tell the same story.

That consistency matters.

When someone searches your name—or asks an AI platform about your area of expertise—you want it to be very clear who you are, what you know, and what you are known for.

Write Around the Questions Your Audience Is Already Asking

Authors naturally want creative chapter titles. There is nothing wrong with that, but clarity matters too.

Think about the questions your ideal readers are already typing into Google or asking an AI assistant.

If you are a consultant, for example, a chapter called “How to Price a Consulting Engagement” immediately communicates what the reader will learn. A clever title such as “The Value Equation” may sound interesting, but without additional context, its subject is much harder to understand.

You can still be creative. Just make sure readers—and search platforms—can understand what the content is actually about.

Pay Attention to Your Categories and Keywords

Book metadata is easy to treat as a final administrative step.

It shouldn’t be.

Your categories, keywords, book description, subtitle, and author information all help position your book. The more specific and accurate that positioning is, the easier it becomes for the right reader to understand why the book is relevant.

Trying to appeal to everyone usually makes a book harder to position.

Specificity gives your book a clearer place in the market.

Build a Consistent Author Presence

Your book should not exist in isolation from the rest of your brand.

Use a consistent professional name, biography, headshot, message, and area of expertise across your author pages, website, LinkedIn profile, podcast appearances, media features, and other platforms.

Think of all those places as pieces of the same puzzle.

One profile tells people what you do. Your book demonstrates what you know. A podcast interview lets people hear how you think. An article gives them another entry point into your expertise.

Together, those pieces create a much stronger authority footprint than any one piece can create alone.

Our free Author Visibility Roadmap can help you see where your current authority signals are strong and where you may still have gaps.

Turn Your Book Into More Than a Book

This is where the real opportunity begins.

One chapter can become several articles. A framework can become a LinkedIn post. A client story can become a podcast conversation. A section of the book can inspire a video, webinar, keynote, email campaign, or media pitch.

Instead of constantly trying to invent something new to say, you continue building around the ideas you already own.

That creates a powerful cycle.

Your book creates content. Your content creates visibility. Visibility builds authority. Authority introduces new people to you and your ideas. And those people often find their way back to your book.

That is how a book becomes more than something you sell on Amazon.

It becomes the foundation of your authority.

Start Building the Footprint Now

You do not need another ten years of experience before becoming more visible.

You need to make the expertise you already have easier to find, understand, and trust.

Publishing a book is one powerful way to do that, but the biggest opportunity comes from what you build around it.

Your book, website, articles, interviews, podcasts, social content, and media appearances should reinforce one another.

When someone searches for an expert in your field, you want your name to make sense as part of the answer.

Questions Authors Ask

Will AI systems actually cite my book?

AI platforms differ in how they retrieve, summarize, and cite information, and those systems continue to change. What you can control is creating a strong, credible body of content that clearly connects your name with your area of expertise.

Do I need to change the way I write my book?

You do not need to sacrifice your voice. Focus instead on clarity and structure. Strong headings, specific language, useful frameworks, and direct answers make a book easier for readers to understand and easier to repurpose into other forms of content.

Is AI discoverability different from traditional SEO?

There is significant overlap. Both benefit from clarity, credibility, consistency, and a strong online presence. The bigger lesson is that your expertise should not exist in only one place online.

What if my book is already published?

You still have plenty of opportunities. Review your metadata, categories, keywords, author pages, website, and the content surrounding your book. You can continue creating articles, interviews, podcasts, videos, and other resources based on the book long after launch.

Want your expertise to be easier to find when people—and AI—start looking for answers?

Learn more at Elite Online Publishing and follow our blog for more strategies on turning your book into an authority-building asset.

The post The Secret to getting Found by AI first appeared on Book Publishing.