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Sangeet Paul Choudary

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Sangeet Paul Choudary

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October 2015


Sangeet Paul Choudary is a widely published researcher, industry keynote speaker and global CXO advisor on platform business models to high growth startups and Fortune 500 companies.

He is the co-chair of the MIT Platform Strategy Summit and an industry advisor to the Global Platform Data Project at Stanford University. He is an Entrepreneur-in-Residence at INSEAD Business School, an advisor at 500Startups, a Global Fellow at the Centre for Global Enterprise in New York and serves on the advisory board of CoFoundersLab, the world's largest community of startup founders.

Sangeet is also the author of Platform Revolution (W.W. Norton & Company, 2016), as well as a contributing author to Managing Startups (O'Reilly Media, 2013). He has been feat
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The slow incumbent fallacy

We often believe that incumbents fail because they’re too slow.

It’s a convenient explanation.

It guarantees consensus theater.

Yet, it doesn’t quite explain why fast-moving incumbents fail.

The ones who do everything right by the textbook - the ones that both explore and exploit - the ones you talk about in HBS case studies.

Adobe checks all those boxes - one of the rare incumbents that made the le

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Published on October 26, 2025 04:21
Average rating: 4.07 · 5,223 ratings · 386 reviews · 8 distinct worksSimilar authors
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Sangeet’s Recent Updates

Sangeet Paul Choudary wrote a new blog post

The slow incumbent fallacy

We often believe that incumbents fail because they’re too slow. It’s a convenient explanation.It guarantees consensus theater. Yet, it doesn’t quite e Read more of this blog post »
More of Sangeet's books…
Quotes by Sangeet Paul Choudary  (?)
Quotes are added by the Goodreads community and are not verified by Goodreads. (Learn more)

“all design decisions should ensure the repeatability and sustainability of the core interaction that the platform enables.”
Sangeet Paul Choudary, Platform Scale: How an emerging business model helps startups build large empires with minimum investment

“In the quest to transform into platforms, organizations must shift from a culture of dollar absorption to a culture of data absorption.”
Sangeet Paul Choudary, Platform Scale: How an emerging business model helps startups build large empires with minimum investment

“The iPhone’s app store introduced business development on steroids. Nokia, BlackBerry, and traditional carriers sourced their apps contractually, whereas the iPhone created an open platform, allowing anyone to create apps for”
Sangeet Paul Choudary, Platform Scale: How an emerging business model helps startups build large empires with minimum investment

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