Mike Kim

“The key to writing your Founder Story is to simply use the answers to the PB3 questions, “What pisses you off?” and “What breaks your heart?”
― Mike Kim, You Are The Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business

“For me, in “slogan speak,” I simply say that my company exists to help people start, run, and grow a profitable personal brand business. That’s the big problem I’m trying to solve. When I have the liberty to use a few more words, I say, “I teach an 8-step Blueprint to help you showcase your unique expertise and build a highly profitable, personally fulfilling business.” Wordsmithed even further, the last thing I say on my podcast episodes for years has been: “Live your message, love your work, leave your mark on the world.” None of these one-liners were born from sitting around trying to think of a clever slogan.”
― Mike Kim, You Are The Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business