Fiona Green

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Born
in Nottinghamshire, The United Kingdom
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Influences
Paul Greenberg Paul Greenberg ...more

Member Since
June 2018


Fiona Green has operated in the sports industry for 30 years including three in the US and three in Switzerland. Her vast experience has predominantly been agency-side representing rights holders in sponsorship, TV rights and merchandise/licensing across a plethero of sports including but not limited to football, athletics, cricket, sailing, rugby, formula 1, and tennis.
Fiona moved into the field of CRM,BI and Data Analytics in 2011 as the role of data became more relevant with the growing prevalence of digital marketing and the fast pace development of associated technologies. She now applies her knowledge of this hugely important area to her inherent understanding of a rights owner’s business model and objectives (specifically in revenue
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Average rating: 4.33 · 6 ratings · 2 reviews · 1 distinct work
Winning with Data: CRM and ...

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