Ivy Keating's Blog - Posts Tagged "promotions"
Let's Talk Promotions!
Recently I had a request to do a blog on how I promote 'Camouflage'. I'm happy to share some of the things that work and how I go about organizing them.
My background is in social work and I like to set up any challenge in a structured goal attainment way. First I define my goal. Then I do research to discover the best way to get results, and then I try what I discover.
In this blog I'd like to focus on the goal of increasing sales. 'Camouflage' is sold primarily online as an eBook at Amazon, Barnes and Noble, Kobo, and Apple iTune. Any promotion I run has to send readers to these sites.
After I define my goal, I do my research. I constantly search for the best promotional sites and then go to Kboards to see if anyone has had experience with them. Here's my favorites for science fiction and fantasy: Bargain Booksy, Booksends, EreaderCafe, (their last minute option) and The Portalist. BookBub is supposed to be terrific but they are expensive. A great strategy is to line up a few promotions in a row. This will help you climb in rank on Amazon.
I also promote my book for free by reaching out to bloggers, and I contact magazines and newspapers to write articles featuring 'Camouflage'. The New England landscape inspired my story and I mention this to interest local publications. My bank allowed me to set up a table with my book and information about my social media. Getting the word out always helps increase sales.
I hope this answers some questions about promotions. I am open to answering questions and anyone may email me directly through my website, ivykeating.com.
My background is in social work and I like to set up any challenge in a structured goal attainment way. First I define my goal. Then I do research to discover the best way to get results, and then I try what I discover.
In this blog I'd like to focus on the goal of increasing sales. 'Camouflage' is sold primarily online as an eBook at Amazon, Barnes and Noble, Kobo, and Apple iTune. Any promotion I run has to send readers to these sites.
After I define my goal, I do my research. I constantly search for the best promotional sites and then go to Kboards to see if anyone has had experience with them. Here's my favorites for science fiction and fantasy: Bargain Booksy, Booksends, EreaderCafe, (their last minute option) and The Portalist. BookBub is supposed to be terrific but they are expensive. A great strategy is to line up a few promotions in a row. This will help you climb in rank on Amazon.
I also promote my book for free by reaching out to bloggers, and I contact magazines and newspapers to write articles featuring 'Camouflage'. The New England landscape inspired my story and I mention this to interest local publications. My bank allowed me to set up a table with my book and information about my social media. Getting the word out always helps increase sales.
I hope this answers some questions about promotions. I am open to answering questions and anyone may email me directly through my website, ivykeating.com.
