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Mark S. Robinson

Goodreads Author


Born
New York, The United States
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Member Since
June 2021


Mark Robinson Mark S. Robinson has spent the past 45 years in advertising at some of the industry’s most prestigious agencies. Mark has been featured in Fortune magazine, Black Enterprise, The New York Times, The Wall Street Journal and Advertising Age.

Mark is a past member of the American Advertising Federation’s Multicultural Marketing Leadership Council, a national touring lecturer for the Advertising Educational Foundation, and an ongoing mentor for MAIP (Minority Advertising Internship Program) for the American Association of Advertising Agencies.

Mark was chosen by filmmaker Spike Lee to co-found and manage his new agency, Spike/DDB. In 1998, Mark launched Heritage Apparel, an internet-based clothing company that celebrated African A

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Average rating: 4.86 · 101 ratings · 27 reviews · 3 distinct works • Similar authors
Black On Madison Avenue

4.95 avg rating — 76 ratings — 4 editions
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Place of Privilege: Young, ...

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4.36 avg rating — 14 ratings — 3 editions
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Pitch Black: The best Black...

4.93 avg rating — 11 ratings — 3 editions
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Mark’s Recent Updates

Pitch Black by Mark S.  Robinson
"I got this book as an ARC from soonabook.com

I really enjoyed this book on Black ads in the USA and beyond. It begins with an engaging introduction to the marketing industry and explores how brands historically used Black representation in advertising" Read more of this review »
Pitch Black by Mark S.  Robinson
"I received this book free from soonabook.com. Thank you!

A non fiction book about black people in marketing. Both as models seen in the ads and the consumer. It goes through the history of America, and how black people eventually started being shown i" Read more of this review »
Pitch Black by Mark S.  Robinson
"Finally, someone said it out loud
I've worked in and around marketing long enough to know that Black creativity has always driven culture while rarely getting the credit. Mark Robinson changes that with this book. Flipping through decades of groundbre" Read more of this review »
Mark Robinson rated a book it was amazing
Talking to Strangers by Malcolm Gladwell
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I found this book fascinating. At first, my impulse was to challenge some of Gladwell's arguments that did not conform to my own assumptions and point of view. But as he inevitably does, the author meticulously laid out case after case that built und ...more
Mark Robinson rated a book really liked it
Blink by Malcolm Gladwell
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This was not my favorite Malcolm Gladwell book (although they are all good). The author presented a lot of information, but not the same coherent thesis that made his other books so insightful. I enjoyed it, but not quite as much.
117279
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117279 Black Women & Men Who Read & Write — 1463 members — last activity Oct 20, 2026 02:36PM
Welcome to Black Women & Men Who Read & Write—a vibrant haven for readers, authors, and storytellers who celebrate Black voices, Black protagonists, a ...more
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