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Randy Ornstein
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Born
in Miami, FL, The United States
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Grow: The Essential Guide to Getting Promoted
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Are you getting incrementality wrong?
Success in selling comes from having data to back you up!
Always, always use data to make your case. Saying, “This is going to work” or “My item will sell in your store” does not make for a powerful case and will not get you the “Yes.”
A sales metric that is often used, but often used incorrectly, when selling is incremental opportunity.
Incremental opportunity refers to new revenue that will be gain Read more of this blog post »
Always, always use data to make your case. Saying, “This is going to work” or “My item will sell in your store” does not make for a powerful case and will not get you the “Yes.”
A sales metric that is often used, but often used incorrectly, when selling is incremental opportunity.
Incremental opportunity refers to new revenue that will be gain Read more of this blog post »
