Larry Percy
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Strategic Advertising Management
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Strategic Brand Management
by
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published
2011
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3 editions
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Strategic Integrated Marketing Communications
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published
2007
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23 editions
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Strategic Brand Management
by
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published
2007
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3 editions
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Advertising and Promotion Management (McGraw-Hill Series in Marketing)
by
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published
1987
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3 editions
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Strategies for Implementing Integrated Marketing Communications
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published
1997
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Advertising strategy: A communication theory approach
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published
1980
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2 editions
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Strategic Integrated Marketing Communications
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Brand Marketing Communications
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Strategic Integrated Marketing Communications by Percy, Larry (2011) Paperback
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