George Barna

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George Barna


Born
New York, New York
Website

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George Barna was raised and educated on the East Coast before moving to California in the early 1980s. He held executive positions in advertising, public policy, political campaigns, and media/marketing research before beginning his own company, the Barna Research Group (now The Barna Group), in 1984. The firm analyzes American culture and creates resources and experiences designed to facilitate moral and spiritual transformation. Located in Ventura, California, The Barna Group provides primary research as well as developmental resources and analytic diagnostics. The company has served several hundred parachurch ministries and thousands of Christian churches throughout the country. It has also supplied research to for-profit corporations su ...more

George Barna isn't a Goodreads Author (yet), but they do have a blog, so here are some recent posts imported from their feed.

Most Americans Say Eternal Salvation Demands a Blend of Works and Grace

Americans typically believe that Jesus Christ’s death on the cross and His resurrection from the grave is not sufficient to secure their eternal salvation. Instead, they  believe that experiencing eternal peace and joy requires a blend of personal works and God’s grace.

A new report from the Cultural Research Center of Arizona Christian University based on a national survey of 2,000 adults also rev

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Published on November 24, 2025 22:48
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Quotes by George Barna  (?)
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“But a local body of believers is the only place they can meet God together with his people. What a privilege to facilitate encounters with God week after week! When it’s humble and sincere, it never gets old.”
George Barna, Churchless: Understanding Today's Unchurched and How to Connect with Them

“All this data leads us to a direct examination of the reasons the unchurched avoid Christian churches. The biggest issue is a perceived lack of value.”
George Barna, Churchless: Understanding Today's Unchurched and How to Connect with Them

“In the midst of the emotional and spiritual upset that occurs when a church hurts or disappoints us, we tend to lose sight of the fact that the local church is merely a collection of people on a challenging journey - a group of people that are involved in a long-term transformation process.”
George Barna

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