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C.J. Hayden

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Born
in Pleasantville, New York, The United States
December 07

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May 2012

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C.J. Hayden is the bestselling author of Get Clients Now! and eight other books, including Overcoming the Fear of Self-Promotion and its companion Facilitator’s Guide. Alias Rabbit is her first memoir, the story of her teenage years that came before all of this.

After over thirty years as a business coach for self-employed professionals and creatives, she now mentors writers whose primary role isn’t writing. A Certified Professional Co-Active Coach, she was one of the first in the world to earn the Master Certified Coach credential from the International Coach Federation, and a founding director of the first global association for coaches.

C.J.’s articles have appeared in Home Business, Selling Power, Choice, and dozens of other publications.
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Average rating: 4.0 · 844 ratings · 40 reviews · 12 distinct works • Similar authors
Get Clients Now!: A 28-Day ...

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Get Hired Now!: A 28-Day Pr...

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4.36 avg rating — 14 ratings — published 2005 — 3 editions
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The One-Person Marketing Pl...

3.83 avg rating — 12 ratings — published 2014 — 3 editions
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Overcoming the Fear of Self...

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50 Ways Coaches Can Change ...

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The Get Clients Now! Compan...

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Alias Rabbit: Memoir of a G...

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Time Management Secrets the...

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More books by C.J. Hayden…

What If You Were Wrong About Marketing?

Article by C.J. HaydenLately, I’ve been playing the “what if you were wrong” game with my coaching clients. It goes like this:


Client: Jane at XYZ Company hasn’t called me back. They must not want to hire me.

C.J.: What if you were wrong about that?

Client: Hmm, maybe I should call her and ask what’s up?


Wrong wayIn this example, a moment’s consideration about the possibility that his thinking might be off base transformed my clien

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Published on August 24, 2015 07:00
This Brilliant Da...
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Quotes by C.J. Hayden  (?)
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“Effective marketing is little more than creating and operating an effective marketing system. When I use the word system I mean several things: (1) the system is documented; you can’t have a system unless you write it down, (2) the system is built on sound marketing principles, and (3) you constantly measure, innovate, and refine the system.”
― C.J. Hayden, Get Clients Now!: A 28-Day Marketing Program for Professionals, Consultants, and Coaches - Third Edition

“can’t be truly successful if you aren’t willing to let people know that you, your product, and your services exist,” advocates Debbie”
― C.J. Hayden, Get Clients Now!: A 28-Day Marketing Program for Professionals, Consultants, and Coaches - Third Edition

“Marketing is telling people what you do, over and over. There are many ways of telling people—in person, by phone, in writing, on the Web, through the media—but you do have to tell them. You can’t just wait for the phone to start ringing. You have to tell them over and over. Studies estimate that the typical urban citizen is exposed to thousands of marketing messages per day. Where is your message in all that communication? What will make others remember you if they hear about you only once?”
― C.J. Hayden, Get Clients Now!: A 28-Day Marketing Program for Professionals, Consultants, and Coaches - Third Edition

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